
The Outdoor Industry's Biggest Emerging Market
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About this listen
Dylan and Aaron get back together for a catch-up after Aaron's latest trip to China. Outdoor sports are booming over there and brands are taking notice. In this conversation, Aaron shares all of his notes from everything he saw over there - and a glimpse into the future.
Show Notes:
Super Rider: https://www.youtube.com/@SuperRiderTV
Microsoft - Acquired Episode: https://www.acquired.fm/episodes/microsoft
Mario's Book Recommendation: https://amzn.to/4kTbXEW
Video Night In Kathmandu (Book): https://amzn.to/3TLHz3z
David Autor: https://www.nytimes.com/2025/07/14/opinion/china-shock-economy-manufacturing.html
Nick Denton: https://www.semafor.com/article/03/28/2025/nick-denton-gawker-surprising-return
Western States Livestream: https://www.youtube.com/watch?v=ehpqF2J91rg
BPC - Brand, Product, Content:
Ben Gibbard x Speedland GSTMT: https://www.runspeedland.com/products/gs-tmt-copy
Road Fools BMX Series: https://www.youtube.com/watch?v=Fr89kMr_V-k
Bus Run Bus - Rickey Gates: https://www.busrunbus.com/
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