Episode 318

The Midlife Sobriety Movement is here and I’m here for it!

I felt compelled to share this episode because of the incredibly strong women in my community, private coaching sessions, and email network.

Over the past seven years, I’ve had the honor of connecting with midlife women from around the world who are choosing to give up alcohol as they embark on this next chapter of their lives.

Their motivations are diverse—whether for health reasons, recognizing an unhealthy reliance on alcohol, or because drinking no longer aligns with their values and beliefs.

In 2025, many women are embracing an alcohol-free lifestyle, and if you’re making that choice too, know that you are not alone!

You are a trailblazer. A badass. A woman that I’m honored to be on this journey with.✌🏻

In this episode, I discuss the embarrassment I felt after I stopped drinking on August 11, 2013, how Instagram reshaped my mindset around sobriety, and the reality that while we cannot rewrite history or change the stigma surrounding sobriety, we can come together in this powerful movement of midlife women living alcohol-free.

Together, we will stand strong in our choice to no longer let alcohol take center stage in our lives—instead, we'll step into all the roles alcohol once played and embrace our capabilities and "main character energy!"

I’m with you!

Mentioned in this episode:

To enroll in Team Alcohol-Free during our pop-up enrollment, go here.

Reach out if you would like to work with me privately or have a topic for the podcast by sending an email to hellolori@lorimassicot.com.

Brooke Shields Is Not Allowed to Get Old