AI director PJ Ace walks us through how he used Google’s Veo3 to craft the first fully AI-generated commercial to air during the NBA Finals, racking up 100 million views while slashing production costs by 10×. In this conversation he breaks down his prompt stack, the viral storytelling formulas brands crave, and the coming disruption to bloated ad agencies and Hollywood workflows. Tune in to hear why hyper-personalized ads, instant character creation, and daily blockbuster-quality content are about to redefine the creator economy and how you can ride the wave.

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TIMESTAMPS

0:00 Intro
05:32 How To Guide
10:05 Is AI Cheating?
15:04 Disrupting Industries
19:25 Incoming Unlocks
22:51 Impacting Culture
29:22 Future Of TV Shows
33:30 Looking Forward

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RESOURCES

Find PJ Here:
https://x.com/PJaccetturo
https://pjace.beehiiv.com/

David: https://x.com/trustlessstate

Josh: https://x.com/Josh_Kale

Ejaaz:https://x.com/cryptopunk7213

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Not financial or tax advice. See our investment disclosures here:
https://www.bankless.com/disclosures⁠

Google’s new video model Veo 3 just let one creator crank out a $2 k, three-day commercial that ran in the NBA Finals—proof that AI can out-produce multimillion-dollar ad agencies overnight. We break down how its eight-second clips with built-in sound now enable talking characters, viral absurdity, and creator-less channels, from stormtrooper vlogs to fake pharma spots. But Veo 3’s realism also fuels deep-fake missile strikes and reality-bending stunts, so spotting the fraud is becoming a full-time job. Stick around for our chat with solo mastermind PJ Ace to hear how he pulled off the ad that fooled millions.

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TIMESTAMPS

00:00 Veo3 Is Out Of Control
10:37 Stormtroopers
20:26 How Far Does This Go?
23:53 Fake Missiles
28:59 Pro's And Cons
32:21 What To Watch

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RESOURCES

David: https://x.com/trustlessstate

Josh: https://x.com/Josh_Kale

Ejaaz:https://x.com/cryptopunk7213

Imagine answering the phone with Mark Zuckerberg on the line offering you $100 Million Dollars to come work for him 💰

That's the reality some OpenAI employees found themselves in as Meta goes on a $15B spending spree to acquire ScaleAI and some of the best talent in the world

Oh and also Meta's been publishing your AI history publicly for everyone to see... it's an interesting week for Meta
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https://x.com/LimitlessFT
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TIMESTAMPS

0:00 $100M employee bonus?
17:58 META's AI Flop

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RESOURCES

David: https://x.com/trustlessstate

Josh: https://x.com/Josh_Kale

Ejaaz:https://x.com/cryptopunk7213

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Not financial or tax advice. See our investment disclosures here:
https://www.bankless.com/disclosures⁠