The Keys To Success | David Fradin cover art

The Keys To Success | David Fradin

The Keys To Success | David Fradin

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"40% of new all products fail in the market place in their first year."

So then how can you guarantee the success of your product?

According to this week's guest David Fradin, his SPICE principles are the answer!

David Fradin was classically trained as an HP Product Manager and was then recruited by Apple to bring the first hard disk drive on a PC to market and later became the Apple /// Business Unit Manager at the same level as Steve Jobs. 

He is the author of "Building Insanely Great Products," "Organizing and Managing Insanely Great Products," and the Wiley published "Successful Product Design and Management" all available now on Amazon. 

He has also trained companies such as Cisco on these topics worldwide.

Tune in to this week's episode where we discuss the keys to product success in the marketplace.

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Learn more about David and his 5 Keys to Product Success HERE: https://www.spicecatalyst.com/ 

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