Ron Lynch reveals the strategy behind his “$1,000 cup of coffee” and how he vets ideas, people, and businesses for success. Discover the principles that have helped him generate billions in sales through ethical marketing and high-impact storytelling.

Here’s a glance at what you’ll discover in this episode:

• The Six Box Character Exercise: A simple tool to uncover what drives you—and how it can guide your decisions in business, relationships, parenting, and life
• How Ron went from grocery stores to movie sets to shaping some of the most iconic direct response campaigns of the last two decades
• Why many of the most capable people often carry the deepest character gaps—and how to spot them before you get burned
• Ron’s rule for charging for advice—and why it’s about RESPECT, not money
• The three things every successful business must have: In______, Ma______, and St_______.
• Secrets to effective positioning, infomercials, marketing offers, and what separates what sells from what sits
• The difference between ethics and image—and why Ron walked away from the “successful” life that didn’t fit him
• Why narcissists are dangerous collaborators—and how to spot the red (and yellow) flags before it’s too late
• How Ron repositioned a water bottle by uncovering what people are ACTUALLY thirsty for (this applies to everything you sell)
• One character exercise that reveals who someone really is—often better than they know themselves
• How to quickly identify someone’s value system and what truly drives them
• P _ _ _ _ _ _ : One of the most important things to get right—in business and in life

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.

Natalie Jill shares how she defied age and circumstance to become a leading voice in midlife health and business transformation. From uncovering hidden health challenges to building a 7-figure brand, she offers powerful, practical insights for anyone ready to take control of their body, mindset, and message.

Here’s a glance at what you’ll discover in this episode:

• From Broke, Overweight, and Depressed to a 7-Figure Health Empire: Natalie Jill shares the raw truth behind her reinvention—from rock bottom at age 35 with a newborn and 60 extra pounds… to global midlife health icon and marketing machine. Her first step? Acting as if the future version of herself already existed.
• “It’s Not Your Genetics. It’s Your Detective Work”: What really caused Natalie’s weight gain in her 50s wasn’t aging—it was parasites, mold exposure, a ruptured breast implant, and blood sugar swings. She reveals how to uncover your hidden health saboteurs and why becoming your own health detective could save your life.
• Why Most Women Fail at Fat Loss After 40 (and How to Stop the Spiral): Forget “eat less and exercise more.” Natalie exposes the outdated advice midlife women are still following—and lays out the new science of fat loss, muscle-building, and mindset that actually works once hormones shift.
• The Vision Board She Calls a Decision Board—and Why It Worked: In her darkest moment, Natalie created a vision for the woman she wanted to become—and started eating, moving, and thinking like her. The result? A total life transformation built on identity-based habits—not willpower.
• The Marketing Shift That Beat All the Agencies She Ever Hired: Natalie spent a fortune on marketing teams that couldn’t beat her iPhone. What finally worked? Speaking directly to “Lori”—her ideal client—and thinking like a one-to-one salesperson at scale. (No tripod, no script, just truth.)
• Your Gut Might Be Lying to You (Literally): Sugar cravings, fatigue, and blood sugar crashes might not be about discipline at all. They could be the result of parasites, leaky gut, or environmental toxins hijacking your biology. Natalie breaks it all down—and shares what worked when even keto failed her.
• Why “Cheat Days” Are a Trap—and What to Do Instead: Natalie doesn’t label food good or bad, and she doesn’t deprive herself. Her secret? Crowd out the junk by flooding your system with the good—and never use food as a reward for restriction again.
• Stop Calling Yourself Lazy—Start Asking Better Questions: Natalie teaches why bingeing, burnout, and broken habits aren't moral failings—they're symptoms of misaligned motivators. Discover her “DCM” method to uncover the real reason you’ve been stuck—and how to break free.
• The Most Important Muscle to Build After 40 Isn’t Just Physical: Natalie reveals how building actual muscle is your best defense against aging, fractures, and decline—and why emotional muscle (like saying no, setting boundaries, and prioritizing self-care) might matter even more.

In this episode of the Joe Polish Show, Eelco de Boer shares his journey from pioneering online business in the Netherlands to embracing a global, freedom-first lifestyle. With insights on culture, Entrepreneurship, and conscious decision-making, Eelco challenges what it really means to be successful.

Here’s a glance at what you’ll discover in this episode:

• Why “freedom” is the real reason most people become Entrepreneurs — and how to reclaim it once your business becomes your prison
• Eelco’s radical formula for designing a life-first business (and the surprising definition of freedom that changed everything for him)
• “I felt More American than Dutch”: How one infomercial in a New York hotel room sparked a global SaaS empire in Europe
• The Truth About European Markets: Why being “average” in America gets you ignored — but in the Netherlands, it can make you a millionaire
• The single decision that changed Eelco’s business life forever
• What most Americans get wrong about Entrepreneurship (and what Europeans can teach us about balance, relationships, and “doing nothing”)
• Why Eelco built his entire business around "white space"—and how this counterintuitive strategy made him more creative, connected, and calm
• The overlooked ROI of decision fatigue — and how wearing the same $10 shirt helped Eelco run a cleaner, freer, more profitable life
• “Carry On Living”: The minimalist mindset shift that let Eelco trade clutter for clarity—and made the world his home
• How a Genius Network event and Joel Weldon’s story inspired Eelco’s 9-year-old son to give up sugar cold turkey — and change his life
• Want your kid to thrive? Eelco’s unexpected parenting philosophy that changed everything for his family (and why your business events might be the best school)
• From Selling $7 PDFs to Running a 20-Year Payment Platform: The underground history of Dutch direct marketing (as written by one man)
• The hidden cost of calling something your “purpose” — and the liberating truth Eelco learned by walking away from what once defined him
• How to Scale WITHOUT Sacrificing Your Soul: The European strategy for growing 10X while living in full alignment
• How committing to 10 years of Genius Network (instead of chasing quick wins) transformed Eelco’s mindset, friendships, and future
• Why “making the tough decisions” is the ultimate shortcut to a simpler, better, more scalable life
• The most important question Eelco asks before saying yes to any opportunity (and why it will save you years of regret)
• Why the people who appear most certain are often the most lost — and the quote that keeps Eelco grounded in a world gone mad
• How Eelco helps Entrepreneurs avoid the trap of “becoming what they do” — and return to who they really are

If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at https://geniusnetwork.com.