Content often stalls before it even begins—not because people lack talent, but because they don’t know what to say or how to start. In this solo episode, Trevor Grimes shares how interviewing yourself can unlock new ideas, create momentum, and shift the way you think about content.

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Fresh off welcoming his second child and recording ahead of paternity leave, Trevor reflects on lessons he’s absorbed from past guests and how they’ve reshaped his own philosophies. He talks candidly about messy beginnings, why bad audio is worse than bad video, and why consistency is more about commitment than daily posting.

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Listeners will also get access to a free self-interview questionnaire template, a practical tool to help break through creative blocks and generate content directly from your own answers.

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📌 What We Cover

• A simple technique for generating content ideas by interviewing yourself
• Why describing what you do to a stranger is harder (and more helpful) than it sounds
• The importance of recentering content to the right ICP or persona
• How to stretch and repurpose existing content instead of starting from scratch
• The balance between “just create” and raising your quality standards
• Low-cost, DIY ways to improve audio and video setup for more professional content
• Why consistency doesn’t mean posting daily—it means staying committed
• The overlooked power of emails that simply ask for a reply

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🔗 Resources Mentioned

• Scrappy ABM – Podcast sponsor
• Free questionnaire template (DM Trevor on LinkedIn)

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