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The From Scratch Podcast | Business and Marketing Strategy for Entrepreneurs

The From Scratch Podcast | Business and Marketing Strategy for Entrepreneurs

By: Kary Perry
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About this listen

The From Scratch Podcast is the podcast for bold entrepreneurs ready to ditch burnout, rewrite the rules, and build businesses that actually feel good. Hosted by near-million-dollar course creator Kary Perry, expect unfiltered stories, bold strategies, and the mindset shifts to build with soul and sell with strategy.

© 2025 The From Scratch Podcast | Business and Marketing Strategy for Entrepreneurs
Economics Marketing Marketing & Sales
Episodes
  • From Pressured to Passive: Turning Free Content into Passive Income
    Sep 15 2025

    Still giving away your best content for free and wondering why it’s not translating into sales? You’re not alone. So many entrepreneurs think passive income only works if you have a massive audience, a signature course, or a complicated funnel. But here’s the truth: you don’t need any of that to start making money now.

    In this episode of From Scratch, I’m pulling back the curtain on the single strategy that’s helped me generate $10K weekends, fuel $183K launches, and sign one-on-one clients—without the hustle, burnout, or waiting until I had it “all figured out.” The secret? Low-ticket workshops.

    Workshops aren’t just another digital download that collects dust in someone’s inbox. They’re experiences—ones that build instant influence, give your audience a powerful quick win, and set you up for easy sales on repeat.

    And the best part? This works no matter what business you run. Coaches, service providers, shop owners, even stay-at-home moms—you already have something people will pay to learn from you.

    You’ll learn:

    • Why workshops convert better than freebies (and why PDFs are dead).
    • The psychology behind why people value a $47 workshop more than a free download.
    • How one simple workshop can create both influence and income on repeat.
    • The action steps you can take this week to start building your own.

    ✨ Ready to stop giving away what you could be charging for?

    My Workshop to Wealth Blueprint walks you step-by-step through creating, selling, and automating your first mini-workshop in just 30 days—so you can start turning your brilliance into income now. Grab it at karyperry.com/workshoptowealth.

    Episode Show Notes: https://karyperry.com/how-i-turned-free-content-into-a-10k-passive-income/


    The From Scratch Podcast: https://karyperry.com/podcast

    Free Resources: https://karyperry.com/freebies

    Instagram: https://instagram.com/socialwithkary

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    11 mins
  • From Scattered to Sold Out: What Really Happens When You Work With Me
    Sep 8 2025

    Ever wonder what it’s actually like to work with me? Maybe you’ve been watching my content, nodding along, but secretly wondering: Would this actually work for me?

    I get it—because I’ve been there too. I once wasted $5K on a coach who handed me fluff and formulas that didn’t fit my business. That experience changed how I coach forever. When you step into my world, you’re not just getting strategies—you’re getting shifts that actually create results.

    In this episode, I’m pulling back the curtain on the four success shifts my students and clients make that take them from scattered and stuck to clear, confident, and sold out.

    These are the shifts that helped

    • a Brand From Scratch student finally infuse herself into her brand and attract dream clients.
    • a Content From Scratch student turn daily noise into a content strategy that made people DM her, “It feels like you’re in my head.”
    • a Sales From Scratch student go from sitting on a funnel idea for months to signing her first clients in weeks.
    • And the ones that transformed my 1:1 Coaching client’s business when she finally ditched someone else’s formula and built what worked for her.

    ✨ Here’s the truth: You don’t need to do more. You need to do the right things, in the right order, with the right support. That’s what creates results—and that’s why my students finish, sell, and succeed.

    If you’re not sure where to focus first, start with the Glow Up Quiz. In less than 2 minutes, you’ll know exactly which part of your business—brand, content, or sales—needs your attention right now. → Take the quiz here

    And if you already know you’re ready for personalized support, book a 1:1 coaching call with me. We’ll map your exact next steps together—no fluff, no formulas, just clarity, strategy, and momentum tailored to you. → Book a call here

    Episode Show Notes: https://karyperry.com/what-really-happens-when-you-work-with-me/

    The From Scratch Podcast: https://karyperry.com/podcast

    Free Resources: https://karyperry.com/freebies

    Instagram: https://instagram.com/socialwithkary

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    12 mins
  • From Silent to Engaged: The Exact Posts to Fix Engagement and Turn Silence Into Sales
    Sep 1 2025

    “Posting on Instagram is starting to feel pointless.”

    I read that on Threads recently—and hundreds of people agreed. And honestly? I get it. Since coming back after my 10-month break, my own likes and comments are lower than they used to be. But here’s the thing: posting isn’t pointless.

    Because while my vanity metrics dipped, my posts are generating more DMs than ever—people bingeing my content and asking how to work with me within 24 hours. That’s the kind of engagement that actually matters.

    In this episode, I’m breaking down the five types of content that fix flat engagement and turn silence into sales. These aren’t hacks. They’re human. And they’re the reason my strategies still work—the same ones that helped me grow 10K followers in 10 weeks and generate $183K in sales.

    ✨ If you’re ready to stop chasing likes and start creating content that makes people feel, connect, and buy—join me inside the Content That Converts Workshop. I’ll teach you the 3 secrets to creating a binge-worthy feed that actually drives results.

    Save your seat now at https://karyperry.com/content-workshop

    Because posting isn’t pointless—when your content makes people feel, everything changes.

    Episode Show Notes:


    The From Scratch Podcast: https://karyperry.com/podcast

    Free Resources: https://karyperry.com/freebies

    Instagram: https://instagram.com/socialwithkary

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    9 mins
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