There is a big difference between knowing what to do and actually doing it.

A prime example of this is we all know we should prioritize our wellness, but many of us struggle to keep it at the top of a busy schedule throughout the year.

Today's guest on The Edge of Possible is serial entrepreneur, award winning filmmaker and former elite long-distance runner Joel Primus.

In our conversation, Joel opens up about the heartbreaking injury that ended his Olympic dreams, how he repurposed that elite-athlete energy to build a NASDAQ listed company, and how he’s now turning all of that into his latest brand, Naked Revival.

We often let small doubts stop us from taking big leaps, especially when it comes to putting ourselves out there. My guest this week, Alan McLaren, has spent a lifetime mastering the art of feeling the fear and doing it anyway, from the grueling cold calls of the 1980s to serving as the International Chair of YPO Gold, and most recently, founding his latest company STRATA Originals.

In this episode, Alan reveals how building "trust at scale" has become the ultimate competitive advantage in an AI-driven world. We dive into the steps for owning your voice with authenticity, why your word matters more than any title, and how he rebuilt his entire business after losing 85% of his revenue overnight.

This conversation is a masterclass in resilience and leading from the heart.

We communicate constantly, but most of us miss the vast majority of what is actually being said. Today's guest, Molly Blomquist, spent decades mastering the art of reading people in some of the most high-stakes environments on the planet, from Iraq to Pakistan.

She shares how the subtle cues we miss are often the difference between success and failure in negotiations, leadership, and personal relationships.

This deep dive conversation is about more than just body language, it’s about active listening, deep preparation, and having the courage to trust your intuition when the stakes are high.

There is a big difference between challenges that are merely difficult and those that fundamentally redefine who you are. These defining moments, while painful, hold profound lessons that go on to shape the entire trajectory of our lives.

Today's guest is John Bernatovicz, founder and president at Willory, and author of the bestselling book HR Like A Boss. John shares his deeply personal journey through hardship and loss, and how those moments forced him to stop, pause, and ultimately, transform his life both personally and professionally.

John’s story is a powerful reminder that you don't have to wait for a crisis to strike before getting after the life you truly want to live. For anyone currently navigating a challenging situation, John speaks about the critical importance of self-awareness, emotional intelligence, and intentionally leaning into what you value most when things are at their toughest.

Adaptability is perhaps the single most important skill we can develop right now. With AI, technology, and constant disruption, staying flexible isn't optional, it's vital.

In this episode on The Edge of Possible, I sit down with my friend Eric Colbert, an entrepreneur and former touring musician who also holds a masters degree in evolutionary psychology.

We dive deep into the mindset required to navigate change, the danger of rigid thinking, and how adopting an empowering lens of curiosity can transform your life and relationships.

Eric shares his own remarkable story of hitting the reset button on his entire life in his late thirties. We break down the courage and intentionality it takes to walk away from a good life in pursuit of your most fulfilling life, and how respect is the absolute foundation of any enduring partnership.

Welcome to The Edge of Possible, the podcast dedicated to helping you Unlock Your Edge.

My name is Cameron Atlas and for the past 15 years, I’ve had the honor of working with many CEOs, Entrepreneurs, Athletes, and other high performers, helping them breakthrough to new levels of excellence. The goal of this podcast is to provide you with the inspiration and the insights to become the very best version of you.

Each week, new episodes drop, and I’m bringing you into the room with me as I sit down with those pushing boundaries. You’ll hear from world-class achievers and renowned experts on exactly how to break through to your next level.

If you’re ready to challenge what’s possible both personally and professionally, this is your front-row ticket, your invitation to discover what it really takes to become your best self. So subscribe now to The Edge of Possible wherever you listen to your podcasts, to make sure you never miss an episode. I can’t wait to connect with you and together, let’s Unlock Your Edge.

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