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The Creative Process

The Creative Process

By: Bob Tompkins and TJ Darpino
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The Creative Process is a behind-the-scenes look at how real estate content actually gets made — and what actually works. Hosted by Bob Tompkins and TJ Darpino, this podcast pulls back the curtain on the strategy, struggle, and stories behind high-performing real estate marketing.

Whether you're a Realtor looking to grow your personal brand, a videographer wanting to understand niche content creation, or just someone who geeks out on creative strategy — you're in the right place. From analyzing viral videos and breaking down campaigns to spotlighting agents and creators who are crushing it, The Creative Process delivers tactical insights with an unfiltered, real-world edge.

Episodes include content breakdowns, trends worth chasing (or avoiding), interviews with top real estate marketers, and honest convos about the wins and flops behind the camera.


If you're in the business of standing out, The Creative Process is your new favorite brainstorm session.

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Episodes
  • Episode 1: Behind the Lens with Tim Macy – From Agent to Video Blueprint Master

    Episode 1: Behind the Lens with Tim Macy – From Agent to Video Blueprint Master
    Jun 9 2025

    Join Bob and TJ as they kick off The Creative Process with a conversation that pulls back the curtain on real estate video marketing—with none other than Tim Macy.

    Tim’s journey—from cutting grass and driving Uber to becoming a top Realtor in San Antonio and national speaker—fuels his passion for teaching others to connect through content. As co‑host of the Real Estate Video Blueprint (REVB) podcast and live events, he breaks down the strategies agents need to stand out with engaging, high‑converting video campaigns.

    In this episode, we dive into:

    • Tim’s evolution: How a street‑level hustle turned into video marketing mastery and live REVB events nationwide
    • Content anatomy: Tim’s own blueprint—from concept and production to posting on YouTube and social.
    • Real takes, real results: What works, what flops—and how timing, authenticity, and consistency shape your personal brand.

    Whether you're filming home tours, community spotlights, or team intros, Tim’s insights give you a step‑by‑step roadmap to elevate your content game.
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    57 mins
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