Taylor Swift's 2025 Reign: No New Music, Still Breaking Records and Dominating Headlines
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Taylor Swift's 2025 Reign: No New Music, Still Breaking Records and Dominating Headlines
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About this listen
Taylor Swift remains the undisputed queen of pop culture and music headlines, even as 2025 rolls by without a new album or public performance from her this year. Her presence is as commanding as ever with the big news this week that she has been nominated for Artist of the Year at the 2025 MTV Video Music Awards. This is her only nomination at the VMAs for 2025, a testament to her soaring impact, given that she has not dropped any fresh tracks or teased new projects since her last record-smashing Eras Tour. Rolling Stone has already pointed out that this level of enduring industry influence speaks to Swift's absolutely singular place in modern music, as she is already the most-awarded solo artist in VMA history, holding 30 wins to her name. There is drama in the air over whether she will appear at the VMAs on September 7, as this clashes with Travis Kelce’s NFL season kick-off in Brazil. Swifties and celebrity watchers suspect she may opt for cheering him on, fueling gossip columns and red carpet predictions.
On the business and streaming front, she’s breaking records without even trying. Vinyl Me Please reports that as of July 31 this year, Taylor Swift is still the highest-streaming female artist in the United States with more than 5.3 billion on-demand audio streams in 2025 alone, and this comes in a year when she has not released any new music. This speaks to the staying power of her back catalog and the obsessive loyalty of her fans. The Eras Tour from last year set new benchmarks by grossing over a billion dollars, but the headlines haven’t slowed since.
Social media has not been quiet either. This week, Taylor made a subtle but loud political statement by reposting Congressman Al Green’s anti-Trump message, lighting up platforms and amplifying calls for Donald Trump’s impeachment, as covered by Trending Tales on Threads. Meanwhile, comments from former President Trump himself attempted to downplay her status, sparking further debate rather than diminishing her cultural magnetism, as picked up by Viral Pop on Instagram.
Although she has kept out of the spotlight with no public appearances or performances in recent days, Swift remains at the epicenter of attention online, with Instagram memes like the “Taylor Swift asthma remix” trending, and tribute events such as the LOVER Eras Tour experience and upcoming laser shows proving her reach far beyond conventional stardom. The world is watching and waiting for her next move, but for now, Taylor Swift is showing that her absence from new releases or concert stages can still command headlines, set records, and fuel conversation like no other artist on the planet.
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