Sponsorship is Not a Donation, It's About Relationships.
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Sponsorship is Not a Donation, It's About Relationships.
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About this listen
Sponsorship is often perceived as a donation, but it is far from it. It’s a marketing and public relations initiative that meets the needs of a business.
These needs are specific, as in any relationship; each side has its own needs, but they meet in the middle with a common goal —the why.
Listen as Ted and Camilla talk about sponsorship from a relational perspective.
Want to send Camilla and Ted a message? Or learn more about them?
Visit FromTheParkBench.ca
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.