Solopreneurship: Building a Strong Foundation
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Solopreneurship: Building a Strong Foundation
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About this listen
Mason Cosby, the founder of ScrappyABM, shares his journey into solopreneurship and the inspiration behind creating ScrappyABM. He discusses the challenges he faced in the early stages, including the need to pivot his business model and manage a growing team of contractors. Mason also shares his strategies for dealing with fear and uncertainty, emphasizing the importance of cash flow management and having a financial cushion. He highlights LinkedIn as his primary acquisition channel and the power of referrals. In summary, Mason advises solopreneurs to focus on tangible products and services, build cash reserves, and put themselves on a salary to ensure sustainability.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.