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Simple SEO - Email Marketing, SEO, and Online Marketing tips for course creators, coaches, and online businesses

Simple SEO - Email Marketing, SEO, and Online Marketing tips for course creators, coaches, and online businesses

By: Rachel Lindteigen - Online Marketing Expert in SEO Content Marketing Business Growth and Email Marketing
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About this listen

Hey there! Are you trying to master online marketing to grow your business? Do you need more website traffic to generate leads, grow your email list, and have a profitable sales funnel? Most entrepreneurs do! Are you looking to grow your business without relying exclusively on social media or ads? Let me teach you how to use online marketing channels (mostly organic, that's free) to grow your business.



Here, we talk about using SEO (search engine optimization), content marketing, and blogging so that new customers can find your website on Google and drive traffic. Once we get traffic to your website, we need to generate leads and build an email list if you want a profitable sales funnel that drives passive income for your business. We'll also discuss how to use a podcast or podcast SEO to increase your downloads, nurture your audience, drive website traffic, and email list signups for your business.



Each week, we'll talk about SEO 101; I'll share my best SEO tips and tricks and teach you how to find the right SEO keywords, whether they're for your blog, website, or podcast.



And then, we'll talk about how we use email marketing to capture that new website traffic, creating a profitable sales funnel for your online business. I'm here to teach you if you want to learn about online marketing.


I'm Rachel, and I'll teach you about online marketing. We'll go through the full sales funnel process from getting website traffic, to growing your email list, and determining if your sales funnel is working, and every step in between.



I'm a professional online marketer with an MBA and over 20 years of experience. I've run the SEO and Content Marketing teams for large agencies and oversaw the SEO and content strategies for many Fortune 500 clients. I want to share those same strategies to help you be more strategic in your online marketing efforts so that you can grow your business too.



I can explain organic online marketing, SEO, content marketing, blogging, and email marketing in super easy-to-understand ways so you can start implementing them right away to grow your email list and generate passive income in your business.



This isn't a Hey look, I figured this out, and here's what worked show. This is an online marketing show for small business owners, coaches, and entrepreneurs from an industry pro who knows why things work the way they do and can explain it to you so you can get the same results for your business.

© 2025 Etched Marketing Academy
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Episodes
  • Is Your Opt-in Working? How do you Find out? Ep. 133
    May 20 2025

    You have an opt-in for your email list, but how do you know if it's working? What are the metrics you should be checking to make sure you've created the right one and it's helping to grow your email list? Tune in today, and I'll walk you through how to troubleshoot your email opt-in because we need to make sure that the traffic we're driving to our websites from SEO is paying off. If we can't get the right people on our list, we need to adjust something - find out how to determine if your opt-in is OK or needs to be updated, changed, or completely redone.

    Register now for the free live SEO class the week of April 28 - Learn what the 3 most common SEO mistakes are that keep you from getting traffic from Google so you can make sure you're not making them.

    https://www.etchedmarketing.com/registration-live-seo-class




    My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here.

    https://www.etchedmarketing.com/freebies


    Join me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course)

    https://www.etchedmarketing.com/yes

    Do you have a question you'd like me to answer on the podcast? Ask it here -
    https://forms.gle/Fbrqpmss6gxUnaMj7


    Show More Show Less
    17 mins
  • The #1 Mistake Podcasters Make With SEO Ep. 132
    May 13 2025

    Are you making the #1 Podcast SEO mistake that most podcasters make? If so, this is why your podcast isn't growing. Find out what it is, how to fix it, and get more downloads for your show. Podcast SEO is powerful and will help grow your show faster than any other podcast growth strategy. SEO should be the foundation of your podcast content plan. Let me show you how to use it to increase your visibility.

    Register now for the free live SEO class the week of April 28 - Learn what the 3 most common SEO mistakes are that keep you from getting traffic from Google so you can make sure you're not making them.

    https://www.etchedmarketing.com/registration-live-seo-class




    My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here.

    https://www.etchedmarketing.com/freebies


    Join me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course)

    https://www.etchedmarketing.com/yes

    Do you have a question you'd like me to answer on the podcast? Ask it here -
    https://forms.gle/Fbrqpmss6gxUnaMj7


    Show More Show Less
    12 mins
  • How to create an SEO keyword list for your business. Ep 131
    May 6 2025

    How to find the right SEO keywords to help your business grow. Let's work together to create a list of keywords you can target in your content next quarter. I'll walk you through how to brainstorm SEO keywords using ChatGPT, how to verify search volume and competition, the missing step most people skip that saves you from making the 2 biggest SEO keyword mistakes, and more. Don't miss this week's episode it will help you prepare for your Q3 content and make sure you have the right keywords targeted to get traffic to your website or blog.

    Register now for the free live SEO class the week of April 28 - Learn what the 3 most common SEO mistakes are that keep you from getting traffic from Google so you can make sure you're not making them.

    https://www.etchedmarketing.com/registration-live-seo-class




    My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here.

    https://www.etchedmarketing.com/freebies


    Join me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course)

    https://www.etchedmarketing.com/yes

    Do you have a question you'd like me to answer on the podcast? Ask it here -
    https://forms.gle/Fbrqpmss6gxUnaMj7


    Show More Show Less
    17 mins

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