Sign with a Label or Stay Independent? Campaign Strategy & Management with Martha Cleary cover art

Sign with a Label or Stay Independent? Campaign Strategy & Management with Martha Cleary

Sign with a Label or Stay Independent? Campaign Strategy & Management with Martha Cleary

Listen for free

View show details

About this listen

We’re joined by Martha Cleary, a seasoned artist manager, strategist and founder of Glow, who’s helped shape the journeys of artists with Grammy-nominated album campaigns in her locker already.

We get into real pros and cons of going independent versus signing with a label, breaking down what actually moves the needle in a campaign - money, timing, or strategy? Martha shares insights on what works (and what doesn’t), the biggest mistakes artists make when running their own campaigns, and the key decisions that can make or break a release. This episode is packed with advice you won’t want to miss.

What listeners say about Sign with a Label or Stay Independent? Campaign Strategy & Management with Martha Cleary

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.