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Side Hustle Pro

Side Hustle Pro

By: Nicaila Matthews Okome | Side Hustle Pro Media
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About this listen

 Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more!

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Episodes
  • 506: 5 Simple Ways to Get Paid for What You Already Know

    506: 5 Simple Ways to Get Paid for What You Already Know
    Mar 20 2026

    One of the biggest misconceptions I see when it comes to making money is the belief that you need to start from scratch. A new certification, a brand new idea, or a completely different skill set. But the truth is, most of us already have everything we need. The real problem is not a lack of knowledge, it is not knowing how to package and position what we already know.


    In this episode, I break down five simple and practical ways to turn your existing skills, experiences, and knowledge into income. Whether you are in between roles, exploring a side hustle, or just trying to make extra money right now, this episode is your reminder that there is value in what you already bring to the table.


    I also walk through a key mindset shift. You do not need to be the top expert. You just need to be a few steps ahead of the person you are helping. People are not just paying for information. They are paying for clarity, speed, guidance, and confidence. And that is where your opportunity lies.


    Main Takeaways
    • You do not need new skills or certifications to start making money
    • There are five core ways to monetize what you already know
    • People pay for clarity, speed, and guidance, not just expertise
    • Start with one path and keep it simple instead of trying everything


    Highlights Include
    • 00:00 – The biggest misconception about making money
    • 01:30 – Why you already have valuable, monetizable knowledge
    • 02:00 – The 5 ways to make money with what you know
    • 03:00 – The mindset shift you need before starting
    • 04:00 – Service and coaching as the fastest path to income
    • 06:00 – Done-for-you services and why people pay for convenience
    • 08:00 – Creating simple digital products that sell
    • 10:30 – Workshops and why people pay for real-time learning
    • 13:00 – Why reminders are key when selling anything
    • 15:00 – Using content to create opportunities and income
    • 18:00 – How to use AI without losing your voice
    • 21:00 – Why you should pick ONE path and start now



    Links Mentioned in This Episode

    Save the Date: Start the Podcast That Builds Your Exit Plan (Friday, March 20)


    Watch & Listen

    Watch this episode on YouTube and listen on all podcast platforms:

    • Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323
    • Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t
    • YouTube: https://www.youtube.com/sidehustlepro

    Announcements

    If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit Plan

    Save your seat here.


    Social Media

    Side Hustle Pro – @sidehustlepro

    #SideHustlePro

    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    24 mins
  • 505: From YouTube Exec to Full-Time Creator: How Chanel Tyler Turned Content Creation Into 5-Figure Passive Income

    505: From YouTube Exec to Full-Time Creator: How Chanel Tyler Turned Content Creation Into 5-Figure Passive Income
    Mar 13 2026
    This week in the guest chair is Chanel Tyler, a strategist, creator, and self-described “contentpreneur” who has worked across investment banking, luxury marketing, and YouTube before stepping fully into entrepreneurship.Chanel built her reputation online by sharing trusted product recommendations and insights from her background in beauty marketing. But after years of consulting with a creator commerce platform that generated over 80% of her income, everything changed when the company suddenly shut down.In this episode, Chanel opens up about what it really looks like to rebuild after losing the majority of your income overnight. She shares how she pivoted by diversifying her platforms, leaning deeper into affiliate marketing, launching new creator education programs, and embracing the vulnerability of sharing her personal story — including her journey with hearing loss.If you’ve ever worried about relying on a single income stream or wondered how creators actually make money online, Chanel breaks down the strategy behind building a sustainable creator business.In this episode, Chanel shares:How she built a creator business by combining corporate strategy, content creation, and affiliate marketingWhat happened when the platform responsible for 80% of her income shut down overnight and how she rebuiltWhy diversification across platforms, income streams, and partnerships is essential for creators and entrepreneursHow affiliate marketing works and how creators can use performance data to negotiate higher-paying brand dealsHighlights Include00:00 – Introduction02:10 – Chanel’s career path from investment banking to luxury beauty marketing05:10 – Building an audience through skincare and product recommendations09:00 – Landing a role at YouTube working with top creators15:00 – Saving a year of income before leaving corporate19:00 – The moment she lost 80% of her income overnight24:30 – Why diversification is critical for creators and entrepreneurs27:00 – Building content series that grow an audience32:00 – Affiliate marketing vs. brand partnerships explained37:00 – Sharing her journey with hearing loss and disability40:00 – How statement earrings became part of her empowerment story43:00 – Affiliate income strategies for creatorsLinks Mentioned in This Episode• Substack: Sensible• Julia Broome• Check out the Networth and Chill Podcast;Creator Economy & Brand Deals with Victoria Paris• ShopMy: https://shopmy.us/home/creators• MagicLinks: https://www.magiclinks.com/creators• BrandCycle: https://brandcycle.com/• LTK: https://company.shopltk.com/en/creator• Nordstrom Affiliate Program: https://www.nordstromcreators.com/Check out Chanel’s Creator Profit Lab’s interest form & course registrationSave the Date: Start the Podcast That Builds Your Exit Plan (Friday, March 20)Watch & ListenWatch this episode on YouTube and listen on all podcast platforms:Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8tYouTube: https://www.youtube.com/sidehustleproAnnouncementsIf you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class: Start the Podcast That Builds Your Exit PlanSave your seat here.Social MediaInstagram: @thecreatorprofitlabInstagram: @buymechanelSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    1 hr and 9 mins
  • 504: How to Go From Side Hustle to $1 Million | My Coaching Session with Dielle Charon

    504: How to Go From Side Hustle to $1 Million | My Coaching Session with Dielle Charon
    Mar 6 2026

    This week in the guest chair is sales and business coach Dielle Charon, founder of For the 23%, where she helps women of color build profitable businesses and grow their income through coaching and entrepreneurship.


    Dielle shares how she went from earning $2,500 a month as a social worker with six-figure student loan debt to building a multi-seven-figure coaching business. Along the way, she explains why traditional jobs often undervalue your skills, how to identify the expertise you can monetize, and why the coaching industry continues to grow despite criticism.


    In this conversation, we also dive deep into the mindset shifts needed to move from six-figure income to seven-figure business growth, including overcoming people-pleasing, claiming your expertise, and stepping fully into your authority.


    If you’ve been thinking about turning your knowledge into income, starting a side hustle, or scaling your existing business, this episode will help you see what’s possible.





    Highlights Include

    00:00 – Why Dielle realized her corporate career wasn’t the life she wanted

    05:30 – Testing multiple side hustles before finding the right one

    08:00 – How to identify skills you can monetize

    12:00 – Why the coaching industry gets criticism and why it’s still growing

    16:30 – The truth about selling and why everyone is already selling themselves

    20:00 – Why your job isn’t amazing — you are

    23:45 – Breaking the mindset barriers around charging for your expertise

    25:50 – The biggest blocks women hit going from six figures to seven figures

    31:00 – Visibility, people-pleasing, and identity shifts in business growth

    36:00 – Why most successful businesses focus on beginners

    41:00 – The simple seven-figure business model (and why it’s simpler than you think)

    47:00 – Improving messaging and positioning for entrepreneurs




    Links Mentioned in This Episode

    https://forthe23percent.com/

    Save the Date: Start the Podcast That Builds Your Exit Plan (Friday, March 13)




    Watch & Listen

    Watch this episode on YouTube and listen on all podcast platforms:

    • Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323
    • Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t
    • YouTube: https://www.youtube.com/sidehustlepro

    Announcements

    If you’re ready to build a podcast that becomes your exit plan from your 9-to-5, sign up for my next live class:: Start the Podcast That Builds Your Exit Plan

    Save your seat here:




    Social Media

    Instagram: @forthe23percent

    Side Hustle Pro – @sidehustlepro

    #SideHustlePro

    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    1 hr and 7 mins
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