Season 6 Episode 16 - Why Traditional Marketing Doesn't Work in the Joinery Industry cover art

Season 6 Episode 16 - Why Traditional Marketing Doesn't Work in the Joinery Industry

Season 6 Episode 16 - Why Traditional Marketing Doesn't Work in the Joinery Industry

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The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank.
Download the free community edition Maxcut Software to try it out and see what MaxCut can do.

https://www.MaxCutSoftware.com

When it comes to marketing, joinery has always had it a bit different than other businesses. As a service it fits into a lot of roles such as shop fitting or home improvement. But still, compared to other businesses, it’s considered to be quite niche, making marketing a hard nut to crack.

In today's episode Bruce goes over why taking a traditional approach to marketing can often be unsuccessful, and gives some keen tips and perspectives to keep in mind on your marketing journey.

https://www.facebook.com/groups/TheJoineryBusinessHub

In this episode we discuss:

  • Why a traditional approach to marketing isn’t successful

  • What new approaches to marketing can you take?

  • Marketing joinery for todays market

Links:

  • The Joinery Coach Website

  • The Wealthy Joiner

  • Joinery Business Hub Facebook Group

  • YouTube Channel

  • The Marketing Joint

  • Maxcut Software

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.