
Sales is Hard
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About this listen
Actualize started as a solution to a real problem: learning as a developer felt broken. In this episode, founder Muhammed Shabreen reflects on the early days of building the platform and the unexpected challenge of selling it. From struggling to reach users to discovering that onboarding was the perfect entry point, this is a story about how go-to-market evolves — and why sales, though hard, is often where the real learning begins.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.