SEO Campfire Chat Episode6 with Joe Hall
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SEO Campfire Chat Episode6 with Joe Hall
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About this listen
In this engaging conversation, Joe Hall, a seasoned SEO expert, discusses the evolving landscape of SEO, focusing on the reliability of data, the impact of Google Analytics 4, and the importance of strategic thinking in SEO audits. He emphasizes the inherent biases in data reporting, particularly towards paid traffic, and the need for SEOs to adapt their strategies to align with business goals. Joe also highlights common oversights in SEO practices and the critical role of analytical thinking in making informed decisions. In this conversation, Joe Hall discusses various aspects of web performance optimization, including the importance of reducing requests per page, understanding crawl budgets, and balancing user experience with SEO. He shares insights on designing processes for efficiency, building a robust website infrastructure, and leveraging AI tools in development. Joe also reflects on his experiences with creating impactful widgets and the evolution of SEO practices over time.