
S2 Episode 3: STRAAME - Home & Viral Hits
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About this listen
In this episode, we’re joined by Gorprit, the visionary behind STRAAME — one of TikTok Shop UK’s biggest success stories in the Home & Living category. From furniture must-haves to viral bestsellers, STRAAME has become a household name on the platform.
Gorprit takes us behind the scenes of his TikTok Shop strategy — how he scaled quickly, adapted to trends, and turned data into decisions. We also dive into the wild ride of selling one of the biggest viral products of 2024/2025: the Dubai chocolate.
Packed with actionable insights, creator learnings, and a peek into what it takes to thrive on TikTok Shop, this is a must-listen for anyone selling (or thinking about selling) online.
If you are interested to join us, Follow this link
UK: https://bit.ly/3SY9D3l
Spain / France / Germany / Italy: https://bit.ly/44btJfG
Ireland: https://bit.ly/3G81Dtu
Want to learn more? Check out the TikTok Shop Academy here: https://bit.ly/4kW8ndo