S06.EP05 - Branding is Dead & More Marketing Bullsh*t with Mark Ritson
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S06.EP05 - Branding is Dead & More Marketing Bullsh*t with Mark Ritson
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About this listen
Buckle up—this is our most unfiltered episode yet. Mark Ritson joins us for a no-BS conversation on branding, marketing myths, and why so many marketers still miss the point.
👉 Learn more: https://justcreative.com/podcast/
No fluff. Just straight-up marketing truth from one of the sharpest minds in the game.
We discuss:
▶︎ Marketing Myths & Industry Bullsh*t
▶︎ The Biggest Problem with Brand Education (and why it’s broken)
▶︎ Branding vs. Performance Marketing (Are marketers still missing the point?)
▶︎ Positioning & Brand Strategy (+ Mark’s deep love for Kit-Kat)
▶︎ The ROI of Branding (Can you actually measure it?)
▶︎ AI & Branding—Beyond the Hype (Including the rise of RitBot)
▶︎ Mark’s Take on Branding Thought Leaders
▶︎ Differentiation AND Distinctiveness (Why the debate still won’t die)
▶︎ Rapid-fire Q&A madness
Warning: If you’re easily offended, maybe sit this one out.
Tune in now!