Rebranding with Heart: The Story Behind Café Rosé cover art

Rebranding with Heart: The Story Behind Café Rosé

Rebranding with Heart: The Story Behind Café Rosé

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In this episode of the SaddleUp Podcast, host Heather Lynn sits down with Anna Carrier — a dynamic entrepreneur, educator, and real estate professional based in Morgantown, West Virginia.

As the owner of Café Rosé and longtime operator of The Cupcakerie, Anna brings both warmth and strategy to the world of small business. With a background that includes a BS, MBA, and JD from WVU, and years of experience in entrepreneurship education and commercial real estate, Anna has worn many hats — all while staying deeply committed to community and connection.

In this thoughtful conversation, Anna shares her journey of launching Café Rosé, the bold rebrand that brought her vision to life, and the challenges she’s faced (and overcome) along the way. From navigating business growth to balancing creativity with strategy, Anna offers a candid look at what it takes to lead with heart in today’s competitive landscape.

It’s an episode about building spaces that matter — and the courage it takes to keep showing up, evolve, and serve something bigger than yourself.

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