In today’s episode, I’m joined by Kara (@TheWhimsySoul) for a real, no-fluff conversation about what social media is heading toward in 2026—and how creators can “AI-proof” their strategy without spiraling. We talk about why being more human (not more polished) is the advantage, how algorithms are tightening people into content bubbles, why short form is becoming less reliable for nurturing + converting, and how long-form + community are becoming the steady foundation again. We also get into monetization, brand deals vs. UGC confusion, why you need multiple revenue streams, and how tools like repurpose.io, manychat, and descript can keep you sane while you spread your content across platforms.

1. Why being visibly human (not polished or perfect) will outperform AI-generated content in 2026
2. How social media is shifting from nurture + conversion to primarily visibility, and what to use instead
3. Why long-form content and community are becoming the most stable, trust-building platforms
4. How algorithm “bubbles” are shrinking reach—and how niche pillars help you grow anyway
5. Why creators need multiple revenue streams to survive platform and AI shifts
6. How to use AI and automation ethically and strategically to work faster without losing credibility

1. Follow Kara on Instagram or check out her website
2. Scalability
3. Overflow Mastermind
4. Kajabi 30-day free trial + 2 bonuses
5. 150 Free Hooks
6. IG University
7. 30 Days of Manychat Pro FREE
8. Learn how to run successful paid ads

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!

1. Follow on Instagram

In today’s episode, I’m breaking down the four different buyer types and why understanding them can completely change the way you sell. Most business owners naturally sell to the buyer type they are, which means they’re unintentionally leaving other potential buyers out of the conversation. This episode gives a clear, practical overview of each buyer type, what motivates them to purchase, and how you can start speaking to all four through your sales pages, Instagram stories, emails, and direct messages—without feeling pushy or salesy.

1. Why most business owners only sell to one or two buyer types without realizing it
2. How understanding buyer psychology reduces objections before they happen
3. The key motivations behind analytical, amiable, driver, and expressive buyers
4. What each buyer type needs to see in order to feel confident purchasing
5. How to layer all four buyer types into your content without creating separate strategies

1. Scalability
2. Overflow Mastermind
3. Kajabi 30-day free trial + 2 bonuses
4. 150 Free Hooks
5. IG University
6. 30 Days of Manychat Pro FREE
7. Learn how to run successful paid ads

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!

1. Follow on Instagram @myanichol
2. Join my email list
3. Check out my website
4. Watch this episode on YouTube
5. Read this episode in blog format

In today’s episode, I’m breaking down one of the most important (and most overlooked) questions in business: Does the way you’re making money actually support the life you want to live?

This conversation was sparked by a DM exchange I had with a potential mastermind client who shared that she’d experienced $70k–$80k months—but at a cost she no longer wanted to pay. That moment stuck with me and opened up a bigger conversation around trade-offs, capacity, and building a business with your life in mind.

I walk through the real costs behind different offer types—low-ticket memberships, courses, funnels, and high-ticket coaching—and explain why there is no single “right” way to scale. Every model works, but every model comes with trade-offs. The key is choosing the one that aligns with your current season, energy, and vision.

I also share why I’m a big believer in an offer suite, how my own offers have evolved over time, and why letting go of successful offers can sometimes be the most aligned decision you make.

1. Why “all money isn’t made equal” when it comes to time, energy, and lifestyle
2. The real trade-offs of low-ticket memberships, courses, funnels, and high-ticket coaching
3. How volume, retention, marketing, and capacity show up differently depending on your offer type
4. Why scaling looks different in different seasons of life and business
5. How to decide which offers best support the life you actually want
6. Why there’s no right or wrong way to scale—only what’s aligned for you
7. The importance of letting go of offers that no longer fit, even if they worked in the past
8. Why I’m team offer suite and how I balance low-ticket and high-ticket offers in my own business

1. Scalability
2. Overflow Mastermind
3. Kajabi 30-day free trial + 2 bonuses
4. 150 Free Hooks
5. IG University
6. 30 Days of Manychat Pro FREE
7. Learn how to run successful paid ads

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!

In this episode, I walk through exactly how I’ve sold over 50 multiple five-figure coaching and high-ticket offers, including a $40,000 coaching package, without running sales calls. About half of those sales happened with little to no direct conversation before the purchase.

I explain why I don’t personally use sales calls, even though they work, and how my background in network marketing, my role as a mom, and my desire for a spacious calendar shaped the way I built my business. This episode breaks down the systems, content strategy, and offer structure that allow high-ticket clients to confidently buy without pressure, urgency, or hopping on discovery calls.

This is a behind-the-scenes look at how high-ticket sales can happen ethically, intentionally, and without putting families in financially stressful positions.

• How I’ve sold high-ticket coaching and mastermind offers without sales calls

• Why sales calls are not required to sell $10k–$40k offers

• The two main reasons I intentionally removed sales calls from my business

• How motherhood and time freedom influenced my business model

• Why sales skills still matter, even without sales calls

• How I protect potential clients from making unaligned financial decisions

• The role applications play in replacing discovery calls

• Why asking questions does not make someone less qualified

• How buyer types influence the need for sales calls

• Why some buyers will avoid offers that require a call

• How content pre-qualifies high-ticket clients before they ever apply

1. Scalability
2. Overflow Mastermind
3. Kajabi 30-day free trial + 2 bonuses
4. 150 Free Hooks
5. IG University
6. 30 Days of Manychat Pro FREE
7. Learn how to run successful paid ads

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!

1. Follow on Instagram @myanichol
2. Join my email list
3. Check out my website
4. Watch this episode on YouTube
5. Read this episode in blog format here

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.

Nursing student turned business and social media...

In today’s episode, I break down a simple business principle that most people immediately want to dismiss because it feels too simple: the 80/20 rule. If your brain is already telling you this can’t possibly work, that reaction is exactly why this episode matters. I walk through how applying this rule to your offers, marketing, and customers can completely change the way you approach your business—and help you scale faster in 2026.

• Why our brains crave complexity and resist simple strategies
• How I realized that 80% of my revenue was coming from just 20% of my offers
• Why marketing multiple offers at the same time is usually holding you back
• What I actually recommend focusing on in your stories, emails, funnels, and ads
• How the 80/20 rule applies to your customer base, not just your offers
• Why repetition is necessary for growth, not something to avoid
• How simplifying your focus removes fluff and creates real momentum

If you’re juggling too many offers, feeling scattered in your marketing, or constantly convincing yourself you need to switch things up, this episode will help you simplify, refocus, and double down on what’s already working.

1. Scalability
2. Overflow Mastermind
3. Kajabi 30-day free trial + 2 bonuses
4. 150 Free Hooks
5. IG University
6. 30 Days of Manychat Pro FREE
7. Learn how to run successful paid ads

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!

1. Follow on Instagram @myanichol
2. Join my email list
3. Check out my website
4. Watch this episode on YouTube
5. Read this episode in blog format here

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.

Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.

Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s

In today’s episode, I talk honestly about a season where life and business felt heavy at the same time—and how that tension sparked a major mindset shift. I share what it looks like to question your goals, your capacity, and your readiness for the next level when you’re exhausted, overwhelmed, and wondering why things haven’t happened yet. This episode is a reminder that slow growth, hard lessons, and imperfect seasons are often exactly what prepare you for sustainable success.

• Why feeling “behind” often means you’re not ready yet
• How capacity, systems, and support affect sustainable growth
• The danger of rushing success before you can hold it
• A reframe: making your current income level easier first
• Asking “what am I meant to learn?” instead of “why me?”

1. Scalability
2. Overflow Mastermind
3. Kajabi 30-day free trial + 2 bonuses
4. 150 Free Hooks
5. IG University
6. 30 Days of Manychat Pro FREE
7. Learn how to run successful paid ads

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!

1. Follow on Instagram @myanichol
2. Join my email list
3. Check out my website
4. Watch this episode on YouTube
5. Read this episode in blog format here

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.

Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.

Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!

Make sure to hit subscribe/follow so you never miss an episode!

In today's episode, I’m recapping my 2025 Black Friday and Cyber Monday sales and pulling back the curtain on what really happened. After three years of running highly successful six-figure Black Friday seasons, I decided to try a completely different approach this year. I walk through how I structured the sale, the numbers behind it, the disappointment I felt when results didn’t meet expectations, and the biggest lesson I’m carrying into 2026: simplicity wins.

1. How I used to run Black Friday and Cyber Monday—and how 2025 was intentionally different
2. The structure of my five-day deals, Cyber Monday pivot, and overall November strategy
3. Revenue breakdowns, customer data, and why I don’t count contracted revenue
4. The emotional reality of missing a major sales goal after months of preparation
5. What I learned about overcomplicating sales and why simple strategies scale better
6. How this experience is shaping my Black Friday plans for 2026

1. Kajabi 30-day free trial + 2 bonuses
2. 150 Free Hooks
3. List Building 101
4. Manychat
5. IG University

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.

1. Follow on Instagram @myanichol
2. Join my email list
3. Check out my website
4. Now on YouTube

1. Episode #: Title
2. Episode #: Title
3. Episode #: Title

Are you wanting to make waves in your industry, push the envelope, and change the way things are done...

In today’s episode, I’m breaking down how to make more money from brand partnerships without creating more content or taking on more work. If you’ve ever felt unsure about how to price brand deals, negotiate confidently, or maximize the opportunities already coming your way, this conversation is for you.

I’m sharing the two strategies that have helped me make more money from brand partnerships than ever before — including how I structure tiered packages so brands naturally choose higher-paying options, and how I layer in affiliate commission to increase my income beyond a flat rate. I talk about why simply saying “yes” to what a brand asks for is leaving money on the table, and how to position your offers in a way that feels aligned, professional, and easy to say yes to.

This episode also dives into how I communicate value to brands using real data, past performance, and audience trust — so I’m not just charging more, but justifying my rates with confidence. Whether you’re newer to brand deals or already landing partnerships consistently, these strategies will help you negotiate smarter and get paid what your content is actually worth.

If you want to stop underpricing yourself, create win-win brand collaborations, and turn partnerships into a more sustainable revenue stream, this episode will give you a clear, actionable framework to start using right away.

1. How I structure tiered brand partnership packages
2. Why offering three pricing options increases your earning potential
3. What to include in base, mid-tier, and premium brand deals
4. How to communicate value to brands (without overexplaining)
5. Why brands naturally choose mid-tier offers
6. How to add affiliate commission to brand partnerships
7. When and how to negotiate affiliate links into deals
8. How to use past performance and stats to justify higher rates
9. How to stop leaving money on the table with brand deals

1. Kajabi 30-day free trial + 2 bonuses
2. 150 Free Hooks
3. List Building 101
4. Manychat
5. IG University
6. Scalability

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Thank you!

1. Follow on Instagram @myanichol
2. Join my email list
3. Check out my website
4. Now on YouTube

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

Radical Disruption is home to the disrupters. Here, you’ll learn...