In today’s episode, I’m breaking down one of the most important (and most overlooked) questions in business: Does the way you’re making money actually support the life you want to live?

This conversation was sparked by a DM exchange I had with a potential mastermind client who shared that she’d experienced $70k–$80k months—but at a cost she no longer wanted to pay. That moment stuck with me and opened up a bigger conversation around trade-offs, capacity, and building a business with your life in mind.

I walk through the real costs behind different offer types—low-ticket memberships, courses, funnels, and high-ticket coaching—and explain why there is no single “right” way to scale. Every model works, but every model comes with trade-offs. The key is choosing the one that aligns with your current season, energy, and vision.

I also share why I’m a big believer in an offer suite, how my own offers have evolved over time, and why letting go of successful offers can sometimes be the most aligned decision you make.

1. Why “all money isn’t made equal” when it comes to time, energy, and lifestyle
2. The real trade-offs of low-ticket memberships, courses, funnels, and high-ticket coaching
3. How volume, retention, marketing, and capacity show up differently depending on your offer type
4. Why scaling looks different in different seasons of life and business
5. How to decide which offers best support the life you actually want
6. Why there’s no right or wrong way to scale—only what’s aligned for you
7. The importance of letting go of offers that no longer fit, even if they worked in the past
8. Why I’m team offer suite and how I balance low-ticket and high-ticket offers in my own business

1. Scalability
2. Overflow Mastermind
3. Kajabi 30-day free trial + 2 bonuses
4. 150 Free Hooks
5. IG University
6. 30 Days of Manychat Pro FREE
7. Learn how to run successful paid ads

Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you!