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RIP Microsoft DSP

RIP Microsoft DSP

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In this episode of U of Digital Live!, we dig into one of the biggest headlines shaking up the adtech landscape — Microsoft is sunsetting its DSP. What does this mean for the industry? Who wins, who loses, and where does this leave advertisers?

In this episode we also break down:

  • The latest buzz from the 2025 Upfronts — what's changed, what's hype, and what's next.

  • ChatGPT stepping into the world of product recommendations — a signal of the future, or just another tech experiment?

  • A roundtable discussion with the U of Digital crew on the biggest stories and shifts happening across adtech right now.

Whether you're a seasoned programmatic pro or just trying to keep up with the ever-evolving ecosystem, this episode has insights, hot takes, and a little healthy debate.

Tune in, stay sharp, and get schooled — U of Digital style.

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