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Product Growth Stories

Product Growth Stories

By: Jean-Michel Moreau
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Product Growth Stories with Jean Michel Product Growth Stories is a podcast for founders, product leaders, and marketers who want to scale their B2B businesses more effectively. Host Jean Michel interviews successful entrepreneurs and industry experts who share their proven strategies, tactical insights, and real-world experiences. Each episode delivers actionable advice on customer acquisition, go-to-market strategies, product development, AI integration, and building powerful brand partnerships. From landing marquee clients to implementing cutting-edge technologies, our guests reveal the approaches that helped them punch above their weight class and achieve remarkable growth. Whether you're a startup founder looking to secure your first enterprise clients, a product leader optimizing for market fit, or a marketer building distribution channels that scale, Product Growth Stories brings you conversations that cut through the noise with practical wisdom you can implement today.2025 Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • How AI Fleet Management Cuts Costs & Boosts Fleet ROI Fast
    Jul 18 2025

    🚨 SaaS Leaders: Could Fleet Data Be Your Key to Unlocking Hidden Growth? 🚨

    Most fleet management solutions drown executives in data without actionable insights. In this episode, TOURMO CEO and AI expert Lukas reveals how leading SaaS enterprises leverage fleet data to drastically boost efficiency, safety, profitability, and sustainability. Discover how data-driven decisions can uncover hidden growth levers in your fleet operations.

    Key Insights:
    ✅ Hidden Drivers of Fleet Productivity – Uncover non-obvious metrics that directly impact revenue.
    ✅ Transforming Complex Data into Actionable Insights – Simplify data overload and automate key decisions.
    ✅ Change Management for SaaS Success – Drive successful adoption by keeping your solution intuitive.
    ✅ Sustainability as a Competitive Differentiator – Leverage fleet management to effectively meet ESG goals.
    ✅ Future-Proofing Fleet Operations with AI – Align your fleet strategy to future AI-based market standards.

    🔥Ready to optimize your fleet operations and boost your SaaS growth? Book your free SaaS growth strategy session now 👉http://freegrowthsession.com

    💡 Resources & Links:
    🔗 Connect with Lucas on LinkedIn: https://www.linkedin.com/in/lukas-kuhn-17baab4/
    🔗 Check out Tourmo: https://www.tourmo.ai/

    #SaaS #AI #FleetManagement #ESG #EnterpriseGrowth

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    21 mins
  • Reduce Your Enterprise Sales Cycle by 50%: SaaS CEO Guide
    Jul 7 2025

    🔥 Struggling with endless enterprise sales cycles eating into your runway? Discover the proven secrets to accelerating enterprise SaaS pipelines! 🔥

    Enterprise sales can drag on, averaging an exhausting 211 days—and increasing. In this value-packed video, Matt from Belmar reveals how strategic, relational selling dramatically shortens sales cycles. Drawing from extensive Salesforce implementation experience at B2B enterprises and nonprofits, Matt shares powerful sales insights that every CEO, CMO, and CRO in the SaaS space needs to close more revenue, faster.

    🔑 Key Insights You'll Learn:
    ✅ Why traditional transactional selling crushes your enterprise SaaS deals.
    ✅ Crucial steps to uncover stakeholder pain points and build meaningful relationships.
    ✅ How to leverage Challenger Sales methods to educate buyers and accelerate buying decisions.
    ✅ The overlooked strategy for demonstrating ROI and overcoming buyer indecision.
    ✅ "Motion over direction"—Why iterative execution transforms enterprise sales success.

    🔥 Want to double your demo pipeline this year? Schedule your FREE SaaS growth strategy session now 👉 http://freegrowthsession.com

    🛠️ Resources & Links:
    🔗 Learn more about Belmar Consulting: https://belmarcloud.com/
    🔗 Connect with Matt on LinkedIn: https://www.linkedin.com/in/matthewjhui/

    #SaaS #EnterpriseSales #Salesforce #RevenueGrowth #GrowthStrategy

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    18 mins
  • How Badger Maps Cuts Drive Time 20% & Boosts Field Sales ROI
    Jul 3 2025

    🔥 SaaS Leaders: What if you could boost your team's productivity by 20% immediately, without adding any new staff?

    Welcome to an exclusive conversation with Steve Benson, Founder and CEO of Badger Maps. Discover how Steve leveraged his experience at Google Maps and his success in enterprise sales to build the #1 route planning app for outside sales teams.

    Streamlined sales processes, CRM integration, and optimized territory management aren't just admin work—they're your secret competitive advantage.

    ✅ How the right route planning can boost your efficiency by 20%–easily!
    ✅ Hidden opportunities in your sales process most SaaS executives overlook.
    ✅ Why genuine referrals outperform automated outreach.
    ✅ The evolving role of outside sales in a crowded marketing landscape.
    ✅ Key lessons from scaling Badger Maps & Grid Squid to multi-million ARR.

    🔥 Want to double your demo pipeline this year? Get your free SaaS growth strategy session 👉 http://freegrowthsession.com

    🛠️ Resources & Links:
    🔗 Badger Maps – #1 Route Planner for Outside Sales Reps: https://www.badgermapping.com
    🔗 Connect with Steve Benson (CEO, Badger Maps) on LinkedIn: https://www.linkedin.com/in/stevenbenson/

    #SaaS #SalesEfficiency #ARR #OutsideSales #GrowthStrategy

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    18 mins

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