Post Malone's Transformative Summer: Fashion, Fatherhood, and a Nashville Takeover
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Post Malone's Transformative Summer: Fashion, Fatherhood, and a Nashville Takeover
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About this listen
Post Malone is having one of the most transformative weeks of his career, seamlessly blending music, entrepreneurship, fashion, and fatherhood into a headline-grabbing summer to remember. Paris is buzzing as anticipation builds for September 1st, when the superstar will debut his very first fashion label, Austin Post, with a runway show at sunset—his grand entrance into high-end design according to Paris Select Book and Surface magazine. Invitations are tight-lipped on the details but hint at a cinematic showcase channeling his signature blend of Texan cowboy flair and baroque swagger. After years of buzzy collaborations with Crocs, Stanley, Ugg, and most recently SKIMS, Posty is now stepping into the role of full-fledged designer, making it clear he’s set on leaving his mark on the style world, not just lending his face to it. Just days ago, he turned heads as the star of SKIMS' menswear campaign, cowboy hat and all, solidifying his status as both an influencer and an innovator in the fashion space.
But the catwalk isn’t the only place Post Malone is drawing crowds. His Big Ass World Tour has swept through Europe, selling out stadiums from Romania to Berlin, an open-air extravaganza in Kaunas—his only Baltic show—then heading to Milan, Zurich, and Paris amid frenzied fan speculation about possible surprise guests. The tour has been packed with cameos from the likes of Jelly Roll, Sierra Ferrell, and Ed Sheeran, and setlists blend classics like Circles with country-tinged hits off his F-1 Trillion album, showcasing a seamless genre transition that has fans and critics buzzing.
Adding entrepreneur to his résumé, Parade reports that Post is opening a mammoth 26,000-square-foot entertainment venue in Nashville’s Lower Broadway, a new hotspot boasting six bars, three stages, and a rooftop view over Music City. The venue is co-developed with the hospitality powerhouse behind the city’s most iconic country-star bars. It’s scheduled to open later this summer, promising to be the largest ground-floor experience on Broadway and further cementing Nashville as his adopted second home.
On the personal front, Fox News features Post embracing his new life in Utah, where the mountains and quiet give him space to raise his three-year-old daughter—his “biggest giggle,” as he puts it. He’s open about the joys and challenges of fatherhood, teaching his daughter to love George Strait, and stealing moments for family despite a relentless schedule. Festival news also made waves as CTV announced he’ll make his long-awaited Atlantic Canada debut at YQM Country Fest in 2026, headlining alongside country giants Eric Church and Zach Top, ensuring his country evolution remains in the spotlight.
Social media has been ablaze with speculation and excitement about both the Paris event and the Nashville venue, with fans decoding cryptic signs and counting down the minutes. In short, Post Malone is turning every stage—fashion, business, music, and dad-life—into must-watch theater, redefining what it means to be a pop culture powerhouse in 2025.
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