Podcasts Are Not Top of Funnel
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.
Add to basket failed.
Please try again later
Add to Wish List failed.
Please try again later
Remove from Wish List failed.
Please try again later
Follow podcast failed
Unfollow podcast failed
Podcasts Are Not Top of Funnel
-
Narrated by:
-
By:
About this listen
Start broad: think paid ads, social posts, and discoverability. That’s the top of your funnel, the awareness phase. As listeners move through the funnel, your strategy should get more specific and more targeted. That’s where real growth happens: turning casual clicks into loyal subscribers.
So don’t shove your podcast where it doesn’t fit, instead:
Top of Funnel = Awareness
Use ads, SEO, and social clips to get attention. That’s how new listeners find you.
Mid Funnel = Consideration
This is where your podcast starts to shine. When someone hits “follow” or subscribes, they’re curious and want more. Your show keeps them engaged and builds trust.
Bottom of Funnel = Conversion
A loyal listener becomes a client, supporter, or fan. Your podcast is a powerful relationship-builder. It's not viral content—it’s long-form, high-trust storytelling that leads to action.
Questions? Email tips@strawhutmedia.com
What listeners say about Podcasts Are Not Top of Funnel
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.