If you’ve been podcasting for more than a few months, chances are you’re sitting on a back catalog of episodes that aren’t doing much for you anymore.

And that’s not because the content isn’t good.

In this episode of Podcast Growth Tools, I’m breaking one of the biggest podcasting myths: that once an episode is published, its job is done.

The truth? Your old podcast episodes can be some of the most powerful assets in your business — especially when it comes to podcast SEO, organic discoverability, email list growth, and long-term audience building.

I’m walking you through 9 smart, practical ways to repurpose old podcast episodes so they keep working for you long after you hit publish — without recording more content or burning yourself out.

This isn’t about reposting clips just to stay visible. It’s about being intentional with your back catalog and turning past episodes into real growth drivers.

In this episode, we cover:

1. How to identify which old podcast episodes are worth repurposing
2. Why not every episode deserves a second life (and how to choose wisely)
3. Using downloads, DMs, and listener engagement as decision signals
4. Creating podcast bundles and playlists around specific audience pain points
5. Turning older episodes into lead magnets and email list builders
6. Refreshing and re-releasing strong episodes with updated strategy
7. How Spotify playlists increase discoverability and binge listening
8. Using podcast-centric quiz funnels to activate your back catalog
9. Updating titles, descriptions, and SEO to revive old episodes
10. Repurposing podcast episodes into SEO-rich blog content
11. Email-first repurposing strategies that bring listeners back to your show
12. When (and how) to use private feeds or paid playlists responsibly

Timestamps:

1. 2:44 – How to identify repurposable “gold” episodes
2. 5:05 – Choosing episodes tied to pain points
3. 5:52 – Creating podcast bundles as lead magnets
4. 8:04 – Using bundles for email list growth
5. 9:11 – Refreshing and re-releasing strong episodes
6. 10:24 – Creating keyword-rich Spotify playlists
7. 13:35 – Using podcast-centric quiz funnels
8. 15:57 – Updating titles, descriptions, and SEO
9. 19:37 – Email-first repurposing and private playlists

This episode is for podcasters who feel...

What does podcast growth actually look like in 2026 — especially for women and mom podcasters who want sustainable growth, real connection, and a business that fits their life?

In this episode of Podcast Growth Tools, I’m joined by Cait Howard and Amanda Benavides, the women behind Podcasting Moms Club and the Mom Friends Media Collective. Together, we’re unpacking what’s changing in podcasting, what’s finally working for women creators, and why community-driven growth is becoming the most powerful strategy moving forward.

This conversation is for women building podcasts in real life — between school drop-offs, nap schedules, client work, and everything else. We talk honestly about growing a podcast without hustle culture, why relationships matter more than algorithms, and how mom podcasters are shaping the future of the podcast industry.

We also dive into how aligned collaborations lead to stronger visibility, better monetization, and more meaningful opportunities — without cold pitching or chasing downloads. Plus, we explore why in-person connection is making a comeback and what podcasters should actually focus on as we head into 2026.

1. The future of podcasting for women and mom podcasters
2. Why community-led podcast growth outperforms transactional marketing
3. How podcast collaborations and swaps really happen
4. Sustainable podcast strategies that support real life
5. The shift away from hustle culture in podcast marketing
6. Why in-person podcast events are becoming more valuable
7. How women podcasters are monetizing beyond ads
8. Building trust, visibility, and long-term authority through podcasting
9. What to prioritize now to grow a podcast that supports your business and your life

Timestamps:

1. 5:15 - The future of podcasting in 2026
2. 10:45 - Amanda’s journey into podcasting
3. 15:30 - Cait talks about the importance of community
4. 20:00 - Insights on building sustainable podcasting partnerships
5. 25:50 - The role of women in shaping the podcasting industry
6. 30:10 - Challenges faced by mom podcasters
7. 35:25 - Upcoming Podcasting Mom Conference details
8. 40:00 - Tips for growing a podcast audience
9. 43:00 - Closing thoughts and future hopes for 2026

If you’re a woman podcaster who wants growth that feels aligned — not exhausting — this episode will give you clarity, permission, and a completely new lens on what’s possible.

This is about treating your podcast like a long-term asset — not just...

In this episode of Podcast Growth Tools, I’m breaking down a concept that quietly changes everything about your messaging, content, and conversions: customer buckets.

Most entrepreneurs are taught to define a single ideal customer avatar. And while that can be helpful early on, it often becomes the reason your podcast content starts to feel muddy, repetitive, or disconnected from actual results.

Because the truth is: your audience isn’t all starting from the same place—even if they want the same outcome.

When you try to speak to everyone the same way, your content gets vague… and your calls-to-action stop working.

In this episode, I walk you through how to identify the different stages your listeners are in, how to tailor your podcast content to meet them where they are, and how to guide them forward—without creating more content or more offers.

In this episode, you’ll learn:

1. Why one ideal customer avatar isn’t enough anymore
2. What “customer buckets” actually mean (and why they work)
3. How different starting points require different messaging
4. Real-world examples of customer buckets across industries
5. How to create podcast episodes that speak directly to each stage
6. Why your content might feel aligned—but still not converting
7. How customer buckets simplify episode ideas and CTAs
8. How to match offers to different stages without overcomplicating
9. Why clarity leads to better engagement, not more content
10. How to guide listeners instead of overwhelming them

Timestamps:

1. 3:10 – The problem with single avatar messaging
2. 6:05 – What “customer buckets” actually mean
3. 9:00 – Different starting points, same end goal
4. 12:15 – How customer buckets improve conversions
5. 15:30 – Using buckets to guide podcast content
6. 18:40 – Matching offers to audience stages
7. 21:55 – Why clarity beats creating more content
8. 25:10 – Simplifying CTAs with customer buckets
9. 28:20 – Turning listeners into aligned buyers

This episode is for podcasters and entrepreneurs who feel like something is off—your audience listens, but they’re not taking the next step.

If you’ve ever thought, “I know my audience… so why isn’t this clicking?”—this conversation will help you see exactly where the disconnect is and how to fix it.

🔗 Join the Podcast Glow-Up Party:

If your podcast feels stalled—or like it’s not really helping your business—this episode is for you.

In this episode of Podcast Growth Tools, I’m breaking down five common (and often overlooked) ways podcasters unintentionally sabotage their own growth, even when they’re publishing consistently and creating genuinely good content.

After nearly a decade working in podcast growth and marketing, I’ve seen the same issues come up again and again. And here’s the truth most podcasters don’t want to hear: growth usually isn’t blocked by effort—it’s blocked by strategy.

As we head into 2026, podcasting looks very different than it did even a year ago. Podcast platforms function like search engines. SEO matters. AI is shaping discovery. And podcasters who rely only on social media or word-of-mouth are hitting growth plateaus fast.

This episode is about making smart, sustainable shifts so your podcast can:

– get discovered through search

– attract the right listeners

– grow your email list

– support your offers and revenue

– and feel lighter to manage, not heavier

In this episode, you’ll learn:

1. Why podcast SEO and keyword strategy matter more than ever
2. How vague or clever episode titles hurt discoverability
3. The biggest mistake podcasters make with AI-generated titles
4. Why intros that focus on you (not the listener) cause drop-off
5. How choosing topics without audience validation stalls growth
6. Why collaboration and podcast swaps accelerate organic reach
7. What to focus on instead so your podcast becomes a true growth engine

Timestamps:

1. 3:40 – Why many podcasts unknowingly sabotage growth
2. 9:20 – Using keywords without sounding robotic
3. 12:05 – The danger of AI-generated episode titles
4. 15:10 – Why boring or self-focused intros fail
5. 18:45 – Choosing topics your audience actually wants
6. 22:10 – Making episode titles about listeners, not you
7. 25:40 – Why collaboration accelerates podcast growth
8. 28:55 – Turning your podcast into a true growth engine

This episode is for podcasters who want their show to do more than just exist in an app.

If you want your podcast to grow your audience, fuel your email list, and actually support your business long-term—this conversation will help you see exactly what needs to change.

🔗 Join the Podcast Glow-Up Party: https://www.podcastmarketinghub.com/glow

📥 Free Podcast Growth Toolkit:

Every podcaster hits this moment.

You’ve been showing up consistently. You’ve poured time, energy, and money into your show. And yet… growth feels slow. Motivation feels shaky. And you’re quietly wondering: Is this podcast still worth it?

In this episode of Podcast Growth Tools, I’m diving into one of the hardest — and most honest — questions podcasters face: when should you keep going, and when is it actually okay to walk away?

This isn’t a “never quit” pep talk. And it’s not about pushing through burnout at all costs. It’s about clarity, alignment, and understanding what your podcast is really doing for your business.

I break down how to evaluate your podcast beyond downloads, what signals matter most, and how to tell the difference between a show that needs a strategic shift versus one that no longer fits your season of life or business.

In this episode, you’ll learn:

1. The most common reasons podcasters feel stuck or discouraged
2. Why downloads alone aren’t a reliable measure of podcast success
3. How to assess whether your podcast is supporting your business goals
4. When burnout is a signal for change — not quitting
5. What to look at before deciding to pause, pivot, or walk away
6. How to realign your podcast with your current capacity and priorities
7. Why staying consistent doesn’t always mean staying the same
8. How to make intentional decisions instead of emotional ones

Timestamps:

1. 02:15 - Discussing the passion for creativity in women
2. 05:30 - The transformation and confidence from publishing books
3. 08:45 - The role of podcasts in book writing
4. 15:15 - The importance of storytelling and strategy in books
5. 18:30 - Steps to start writing a book
6. 21:45 - Self-publishing vs. traditional publishing
7. 25:00 - Building a team for book publishing
8. 28:15 - Marketing strategies using podcasts and books

This episode is for podcasters who feel torn — who love their show but aren’t sure it still makes sense. If you’re questioning your podcast’s role in your business, your energy, or your future plans, this conversation will help you zoom out and get clear.

You’re not failing for asking this question. You’re evolving.

🔗 Explore more podcast growth resources: https://www.podcastmarketinghub.com

📥 Free Podcast Growth Toolkit:

Does your podcast look good… but still feel like it’s not doing much for your business?

You’re not alone. And it’s not because you’re bad at podcasting.

In this episode of Podcast Growth Tools, I’m breaking down why so many podcasts stall—even when the content is solid—and what actually needs to change if you want your show to grow your email list, support your revenue, and feel exciting again.

As we head into 2026, podcasting is evolving fast. Searchability matters more than ever. SEO-driven titles and descriptions play a huge role in discoverability. AI is influencing how content gets found. And the podcasters who treat their show like a true business asset—not just weekly content—are the ones seeing sustainable growth.

This episode walks you through how to give your podcast a strategic glow-up, without adding more work or burning yourself out.

In this episode, you’ll learn:

1. Why having a “good” podcast isn’t the same as having a strategic one
2. How your podcast name and episode titles affect searchability and growth
3. Why SEO-friendly, search-based titles matter more than ever in 2026
4. Simple production and planning tweaks to get off the content hamster wheel
5. How to create podcast systems—even if you can’t outsource yet
6. Why podcasting is still one of the least competitive platforms for organic growth
7. What metrics actually matter beyond downloads
8. How to track engagement, email list growth, and real business impact
9. Why mindset and intention matter more than comparison or rankings

Timestamps:

1. 1:45 - Common podcasting hurdles and mindset shifts
2. 3:30 - Exciting details about the Glow-Up Party
3. 5:00 - The art of being found in a crowded space
4. 6:45 - Streamlining your podcast process for success
5. 8:15 - The magic of collaboration and shared growth
6. 10:00 - Leveraging unique opportunities in podcasting
7. 11:30 - Tracking what truly drives podcast success
8. 13:00 - Shifting from downloads to meaningful engagement

This episode is for podcasters who want their show to become the cornerstone of their marketing—not just another thing on the to-do list.

If you want your podcast to drive organic growth, grow your email list, support your offers, and create real connection with the right audience, this is where it starts.

If your podcast feels like it’s doing a lot of work without giving much back, this episode is for you.

In this in-depth conversation, I’m joined by Abbey Oslin from Duo Collective for a true podcast swap—one that dives deep into how podcasting, SEO, and AI actually work together to grow your audience, authority, and business. We talk about what’s working right now, what’s changing fast, and how podcasters can stop treating their show like “just content” and start treating it like a long-term growth asset.

This episode is especially powerful if you’re an established podcaster who loves creating content but wants clearer visibility, stronger discoverability, and more alignment between your podcast and your business goals.

In This Episode, We Cover:

1. Why podcasting is one of the most powerful SEO plays available to business owners
2. How AI tools like ChatGPT and Google’s AI Overviews rely on SEO foundations
3. The real reason blog-style show notes matter more than ever
4. How to structure podcast titles for searchability on Apple and Spotify
5. What E-E-A-T means and how podcasts naturally build authority and trust
6. How to repurpose old podcast episodes without starting from scratch
7. Why most podcasters underutilize their website—and how to fix it
8. How quizzes, bundles, and playlists outperform social media for podcast growth
9. The biggest mistakes podcasters make when choosing hosting platforms
10. How dynamic ads turn your back catalog into a revenue-generating asset

Timestamps:

1. 1:45 - Common podcasting hurdles and mindset shifts
2. 3:30 - Exciting details about the Glow-Up Party
3. 5:00 - The art of being found in a crowded space
4. 6:45 - Streamlining your podcast process for success
5. 8:15 - The magic of collaboration and shared growth
6. 10:00 - Leveraging unique opportunities in podcasting
7. 11:30 - Tracking what truly drives podcast success
8. 13:00 - Shifting from downloads to meaningful engagement

Your podcast already contains years of expertise, insight, and value. The difference between a show that nurtures and a show that drives growth comes down to how intentionally that content is positioned, optimized, and repurposed.

Treat your podcast like a product—and everything changes.

There isn’t really one place where I’ve ever shared my full story — how podcasting found me, shaped my career, and ultimately led me to build Podcast Growth Tools and support over 100 podcasters.

So this episode felt like the right moment to do that.

In this episode of Podcast Growth Tools, I’m sharing my journey — from recording my very first podcast as a holistic health coach, to managing and growing Amy Porterfield’s podcast, to eventually stepping into entrepreneurship, motherhood, and building a podcast-first business of my own.

This is the story behind why I care so deeply about podcast impact over downloads, why I believe podcasts should be treated like products, and why I help podcasters build marketing systems that are sustainable, human, and deeply aligned.

If you’ve ever felt discouraged by download numbers, unsure if your podcast is “working,” or like your show deserves more intention — this episode is for you.

In this episode, I share:

1. How my first podcast taught me the power of connection and conversation
2. What sparked my love for podcasting and long-form content
3. How I took over Amy Porterfield’s podcast during a season of stagnation
4. Why I built a six-phase podcast growth plan — and what changed as a result
5. The iOS update that reshaped how we think about podcast downloads
6. Why podcast impact matters more than vanity metrics
7. How podcasting led me to build my own business and support 100+ podcasters
8. What I’ve learned about consistency, patience, and long-term growth
9. Why smaller audiences can create deeper impact than massive ones
10. My mission for podcasters moving forward — and how I hope you’ll carry it too

Timestamps:

1. 02:30 - Starting my first podcast, Love Rising
2. 05:15 - Transition to working with Amy Porterfield
3. 08:45 - Taking over podcast management responsibilities
4. 12:00 - Developing a six-phase growth plan
5. 15:30 - Challenges with download metrics obsession
6. 18:00 - Shifting focus to podcast impact
7. 20:45 - Launching a podcast-centric quiz
8. 22:30 - Reflections on podcasting journey and growth
9. 24:00 - Upcoming events and opportunities for podcasters

This episode is an invitation to slow down, zoom out, and reconnect with why you started podcasting in the first place.

🔗 Explore more: