Pitching Tier 1 venture funds and ideal workdays | Ep.21 cover art

Pitching Tier 1 venture funds and ideal workdays | Ep.21

Pitching Tier 1 venture funds and ideal workdays | Ep.21

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  • Finding the ideal customer for Codex
  • Tier 1 funds are interested in Codex which surprises Brandon. He assumed he needed to play a long game but got invited to pitch.
  • Founders used to need investors. Now investors need founders.
  • What's the one thing Brandon can't screw up in the pitch meeting.
  • Brandon discusses mistakes he made in a pitch recently.
  • Adam grills Brandon on the question: What's your mission? What connects the big vision to his current tactics.
  • Adam is focused on premium offering for Here Be Taverns
  • Adam's main pricing decision is focused around "what is simplest?".
  • Adam's new shortened workday schedule: Fast to desk, focus on one thing, end at 1pm. Surprisingly, shortening his hours has increased his output.
  • Brandon shares his typical work rhythm.
  • Adam asks Brandon to workshop the actual roll-out plan for Here Be Taverns Premium. He is not certain when he should ship and how that might affect price point.
  • Potential customers are already telling Adam they are interested in premium. Putting an email signup on a coming soon page was very effective for validation and new subscribers
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