
Parenting, Purpose & the Hustle: Reece on 17 Years of Swag London and Dad Life
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About this listen
In this episode of Trybe Talks, Nyah sits down with Reece — entrepreneur and founder of Swag London, an independent clothing brand that’s been running strong since 2009.
Together, they dive into the realities of balancing business and fatherhood:
- How becoming a parent changed the way he plans, works, and shows up
- The pressure of how others see your parenting (and why tuning it out matters)
- Co-parenting lessons, from WhatsApp wars to email-only boundaries
- Discipline styles, traffic light systems, and why emotional intelligence is his superpower as a dad
- Growing up with a single mum, and breaking cycles by being fully present with his son
Reece also drops powerful advice for parents chasing their dreams: set clear goals, start small, and build daily.
This is a raw, inspiring conversation for anyone navigating parenthood, entrepreneurship, or both at once.
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