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Owning the Outcome

Owning the Outcome

By: HubSpot
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 Owning the Outcome is a podcast about the bold bets, hard lessons, and breakthrough moments that define success in the HubSpot ecosystem. Hosted by Sarah McDevitt, HubSpot’s Sr. Director of Partner Strategy, each episode dives into real conversations with the leaders rewriting the rules in an AI-first world—and owning their share of a $30B opportunity along the way. Economics Leadership Management Management & Leadership
Episodes
  • Why Culture Is the Real Competitive Advantage in the AI Era

    Why Culture Is the Real Competitive Advantage in the AI Era
    Sep 16 2025
    Gemma Price is the founder and CEO of HubGem, a UK-based diamond HubSpot partner that has grown from a kitchen-table startup to a 20-person team serving schools and nonprofits worldwide. Her story blends bold entrepreneurship, deep commitment to culture, and a clear-eyed embrace of AI as an amplifier of human potential. In this episode, you’ll hear: How Gemma turned her experience in education into a thriving HubSpot consultancy Why every HubGem employee is now “AI-amplified” and what that means for scaling without losing quality The PACE Model (playfulness, acceptance, curiosity, empathy) and how it shapes team culture and customer relationships Practical examples of navigating client fears and resistance to AI adoption Why HubGem’s people-first approach earned recognition at the British HR Awards Gemma’s advice to other partners on scaling authentically while holding fast to their values It’s a masterclass in building hybrid teams where humans and AI work together—without losing the heart of the business.
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    26 mins
  • HubSpot's New Chief Sales Officer on Partners, AI, and Upmarket

    HubSpot's New Chief Sales Officer on Partners, AI, and Upmarket
    Aug 27 2025
    HubSpot’s new Chief Sales Officer, David Cohen, has spent the last six months traveling the globe meeting partners and customers. What he’s learned is shaping not only how HubSpot goes to market, but how to win upmarket—together. It’s a conversation about leadership, the AI transformation reshaping go-to-market, customer value, and why partners are central to winning the next era of growth.
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    25 mins
  • AI, Sports, and Global Impact: The Engaging.io Story

    AI, Sports, and Global Impact: The Engaging.io Story
    Aug 21 2025
    From breaking into North American professional sports to scaling complex organizations worldwide, Engaging.io has built a reputation for technical depth, honesty, and impact. In this episode, CEO Michelle O'Keeffe dives into AI adoption, why clean data beats hype, the importance of verticalization, and how a strong collaborative leadership style fuels growth across the ecosystem.
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    21 mins
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