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Nicole Allison: One Woman's Quest to Revolutionise Football

Nicole Allison: One Woman's Quest to Revolutionise Football

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Nicole Allison, owner of Worcester City Women FC, shares her journey from player to football club owner and her mission to create spaces where women's sport isn't an afterthought. She illustrates how standalone women's football clubs can create blueprints for others to follow while measuring success beyond just trophies and revenue.


• Growing up as "the only girl" playing football until opportunities disappeared at secondary school
• Pursuing a career in the business side of football despite no clear pathway or visible role models
• Creating Worcester City Women as an independent club dedicated solely to women's football
• Building a club culture that prioritizes community impact alongside competitive success
• Developing recreational programs for women with social anxiety and neurodiversity
• Maintaining gender balance across the board, coaching staff and volunteer base
• Advocating for investment in tier three and four clubs to build sustainable foundations
• Measuring success through community engagement and creating positive legacies

Don't stay away from sport just because you still believe it's not for girls. Own your space, own your power, and as always - say it sister.


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