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Movers Shakers: Behind the Hinges: How Blum Is Shaping the Future of the KBB Industry

Movers Shakers: Behind the Hinges: How Blum Is Shaping the Future of the KBB Industry

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 Behind the Hinges: How Blum Is Shaping the Future of the KBB Industry


Insights from Andrea Hillier on the Movers & Shakers Podcast by Simon Acres GroupThe kitchen, bedroom, and bathroom (KBB) industry is evolving — and at the heart of that evolution is Blum, a name synonymous with intelligent design, user-centric innovation, and long-term industry leadership. In the latest episode of the Movers & Shakers podcast, hosted by Tobias Waltham from Simon Acres Group, we sit down with Andrea Hillier, Customer Engagement Lead at Blum, to explore what it really takes to stay ahead in today’s competitive KBB market.With nearly 30 years of experience at Blum, Andrea shares not just her personal journey from part-time starter to leadership, but also the company’s values, vision, and the strategies that keep them at the top.













🎙️ What’s the conversation about?This episode dives deep into:
  • Andrea’s unique career path and what it means to grow alongside a brand
  • Blum’s commitment to education and customer experience, including hands-on training and experience days
  • The company’s forward-thinking approach to design, addressing key societal trends like aging in place, multi-generational living, and ergonomics
  • Why diversity and inclusion are more than buzzwords — and how Blum embeds them into workplace culture
  • The power of apprenticeships and how Blum is nurturing future talent worldwide
  • And, importantly, how the KBB industry can re-ignite excitement among the next generation
✅ Key takeaways & answers this podcast delivers:
  • How can a company retain top talent for decades?
    ➤ By building purpose-driven roles, offering growth, and creating a culture that supports learning and loyalty.
  • What does it take to stay relevant in a digital-first world?
    ➤ Blum blends traditional, hands-on training with modern innovation, ensuring relevance without losing human connection.
  • How can we attract young talent to the KBB sector?
    ➤ By making the industry visible, valuable, and exciting — and offering clear career development paths like apprenticeships.
  • What role does diversity play in manufacturing and design today?
    ➤ Blum views diversity as essential, not optional — embedding inclusive thinking into both culture and product development.
  • Why does product education matter so much?
    ➤ Because when customers and designers understand the value behind each product, they sell with passion and authenticity.
🔍 Why this episode mattersIn a time where industries are facing rapid digital transformation, economic pressure, and generational shifts, this episode serves as a reminder that people, purpose, and passion still sit at the core of great business.Whether you’re a designer, showroom owner, apprentice, or industry veteran, this conversation offers real insight into how a globally respected company like Blum continues to lead — not just in product, but in culture.🎧 Catch the full episode on YouTube, Spotify, or Apple Podcasts.
👉 And don’t forget to follow Simon Acres Group for more conversations that move the industry forward.#MoversAndShakers #Blum #KBBLeadership #CustomerExperience #InclusiveDesign #Apprenticeships #Innovation #SimonAcresGroup #FutureOfKBB #BehindTheScenes
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