Media Relations Mistakes - Creating, Building, and Sustaining a Successful Media Program
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Media Relations Mistakes - Creating, Building, and Sustaining a Successful Media Program
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About this listen
In this episode of the podcast, the foundations to a successful Media Relations Program is discussed including:
The good and bad of marketing & sales influence in media relations
Effective content strategies & approaches that ensure failure
Media relationship building - do's & don'ts
How to become a reliable source
Newsroom organization, hierarchy & mindful pitching
Effective pitching strategies
What you never do in any media engagements today and more.....
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