Marketing Expedition Podcast with Rhea Allen, Peppershock Media cover art

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

By: Rhea Allen CEO Peppershock Media
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Marketing Expedition Podcast—Your Roadmap to Brand Growth & Business Success

Looking for expert marketing strategies, branding insights, and the latest trends to grow your business? The Marketing Expedition Podcast, powered by Peppershock Media, delivers actionable tips, inspiring interviews, and cutting-edge techniques to help you market smarter and stay ahead of the competition.

Hosted by Rhea Allen, President/CEO of Peppershock Media, adjunct marketing professor, sought-out speaker, and industry marketing expert, this podcast covers everything from content marketing, social media strategies, and AI-powered tools to video production, storytelling, and digital advertising.

Each episode also features Rhea’s Marketing Essentials Moment—the basics that you need to help you continue to build your brand and your bottom line!

Join the Marketing Expedition Community at www.TheMarketingExpedition.com for even more resources, exclusive content, and expert guidance to accelerate your success.

Peppershock Media has been helping businesses disrupt, connect, and inspire since 2003, providing award-winning creative production, branding, and marketing strategies. Learn more at www.peppershock.com.

Whether you're a business owner, entrepreneur, creative professional, or marketing enthusiast, The Marketing Expedition Podcast gives you the tools to stand out in today’s fast-paced digital world. Subscribe now and start your marketing journey—ranked in the top 5% of podcasts globally by ListenNotes! 🚀

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Career Success Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • The No Drama Zone: Creating Healthy Work Cultures with Connie Miller | Marketing Expedition Podcast
    Feb 5 2026

    Connie Miller is a veteran executive known for her strong leadership, exceptional communication, and ability to build healthy, results-driven cultures that maximize performance. She leads with integrity, takes the high road, cuts through drama, and focuses on inspiring others to courageously reach their highest potential.


    Before retiring in 2021, Connie served as President and CEO of Icon Credit Union and later as Regional President of Horizon Credit Union. Today, she is the CEO of Credible Advantage, a leadership and board development consulting firm. A published author, Connie shares her expertise in her book Don’t Sabotage Your Career, offering practical guidance on becoming a top professional and avoiding common, unintentional missteps that can hold careers—and personal brands—back.


    00:00 - 00:19 "There is so much correlation to business and poker. If you play every hand, if you try to serve every customer, if you try to do everything you're going to lose. You have limited resources, limited chips, and you need to be smart about how you spend those chips and when you're going to gamble with them and when you're not.” — Connie Miller

    00:20 - 00:38 Welcome to Peppershock Media’s Marketing Expedition Podcast

    00:39 - 01:46 Connie’s Background

    01:47 - 17:02 Marketing Essentials Moment: Personal Branding for Business Owners and Professionals

    17:03 - 20:29 Welcome to the show, Connie!

    20:30 - 22:50 Understanding Personal Branding

    22:51 - 25:39 Common Self-Sabotaging Behaviors

    25:40 - 27:09 Curiosity in Leadership

    27:10 - 31:25 Real-Life Examples of Career Sabotage

    31:26 - 32:59 Emotional Intelligence in Leadership

    33:00 - 35:42 Marketing Through Relationships

    35:43 - 39:43 Creating a No Drama Zone

    39:44 - 42:45 Establishing a No Pairing Zone

    42:46 - 44:58 Building a Positive Workplace Culture

    44:59 - 49:57 Word-of-Mouth Marketing

    49:58 - 54:17 Sharing Expertise

    54:18 - 54:54 Poderific, baby! Whether you’re looking for a podcast studio to rent or need help with the entire production and distribution of your podcast, we gotcha covered.

    54:55 – 1:02:58 Women in Poker

    1:02:59 – 1:08:53 Mastermind Groups

    1:08:54 – 1:12:11 Creating Supportive Networks

    1:12:12 – 1:13:00 Reach out to Connie

    1:13:01 – 1:16:50 Don’t Sabotage Your Career Book on Amazon

    1:16:51 – 1:17:15 Thank you so much, Connie! Share this podcast, give us a review, and enjoy your marketing journey!

    1:17:16 – 1:18:02 Join the Marketing Expedition Community today!


    Like what you hear, but need more information?

    Meet with Rhea Allen


    #Leadership #PersonalBranding #MarketingEssentialsMoment #Community #ProfessionalDevelopment #EmotionalIntelligence #PositiveWorkplaceCulture #CompanyCulture #WordofMouthMarketing #MastermindGroups #SupportiveNetworks

    Hosted on Acast. See acast.com/privacy for more information.

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    1 hr and 18 mins
  • Building a Personal Brand vs. a Company Brand with Jen Dalton | Marketing Expedition Podcast
    Jan 22 2026

    Jen Dalton is the Founder and CEO of BrandMirror, an award-winning personal branding and reputation strategy firm based in Fairfax, Virginia. With over 20 years of experience in brand and business strategy, Jen empowers executives, entrepreneurs, and professionals to clarify and amplify their unique value, increase visibility, and build thought leadership in their industries. Jen is currently operating as Chief Marketing Officer for Madilyn James.


    00:00 - 00:15 "Personal branding is not personal bragging, right? What I want people to think about is you've had experiences that you can share that help other people. And so how do we give a face to a business? People follow leaders, not logos.” — Jen Dalton

    00:16 - 00:33 Welcome to Peppershock Media’s Marketing Expedition Podcast

    00:34 - 02:15 Jen’s Background

    02:16 - 10:16 Marketing Essentials Moment: The Power of Color in Branding

    10:17 - 12:56 Welcome to the show, Jen!

    12:57 - 17:49 Becoming an Author

    17:50 - 23:06 Success Stories from Clients

    23:07 - 25:22 Launching a New Brand

    25:23 - 27:37 Leveraging Creativity

    27:38 - 28:13 Poderific, baby! Whether you’re looking for a podcast studio to rent or need help with the entire production and distribution of your podcast, we gotcha covered.

    28:14 - 31:47 Identifying the Ideal Client

    31:48 - 33:53 The Importance of Personal Branding

    33:54 - 39:00 Challenges and Opportunities in Marketing

    39:01 - 40:14 Building Meaningful Relationships

    40:15 - 41:22 Nostalgia Economy

    41:23 - 45:55 Recommended Tools for Marketers

    45:56 - 51:27 The Role of AI in Content Creation

    51:28 - 52:27 Reach out to Jen Dalton (https://www.linkedin.com/in/jennifervdalton/)

    52:28 - 53:14 Thank you so much, Jen! Share this podcast, give us a review, and enjoy your marketing journey!

    53:15 - 54:00 Join the Marketing Expedition Community today!

    Like what you hear, but need more information?

    Meet with Rhea Allen


    #PersonalBranding #CompanyBranding #MarketingEssentialsMoment # PowerofColor #GenuineConnections #Leadership #MeaningfulRelationships #FreshMarketingStrategy #MarketingTips #AITools #AIGeneratedContent

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    54 mins
  • Unlocking the Power of Reddit Marketing with Danny Kirk | Marketing Expedition Podcast
    Jan 8 2026

    Danny Kirk is a bootstrapped serial founder transforming how brands leverage Reddit for organic growth, AI search optimization, and strategic growth hacking that delivers real results. Danny is the founder of ReddiReach, a marketing agency that specializes in getting your brand recommended by AI using Reddit and GEO.


    00:00 - 00:16 "So right now, fewer than 5% of brands are actually doing anything about AI search or Reddit. And that gap is the biggest opportunity I have seen in a decade, maybe even longer than that. So it's just a huge opportunity right now. This is like SEO 25 years ago.” — Danny Kirk

    00:17 - 00:35 Welcome to Peppershock Media’s Marketing Expedition Podcast

    00:36 - 01:08 About Danny

    01:09 - 07:15 Marketing Essentials Moment: Change Orders

    07:16 - 09:29 Danny, welcome to the show!

    09:30 - 11:16 Reddit Marketing Tactics

    11:17 - 13:12 Success Story: Protein Bar Brand

    13:13 - 17:12 Authenticity in Comments

    17:13 - 19:35 Human Intervention in AI

    19:36 - 23:39 Reddit User Demographics

    23:40 - 25:42 Ideal Brands for Reddit Marketing

    25:43 - 26:47 Reddit Advertising Insights

    26:48 - 27:25 Join us on January 15th, 2026 for our annual interactive workshop, New Marketing Trends for the New Year, hosted by Peppershock Media!

    27:26 - 31:22 Budgeting for Reddit Strategy

    31:23 - 36:50 The Future of E-commerce and AI

    36:51 - 39:09 Average Reddit Users

    39:10 - 41:00 Reddit Contents and Resources

    41:01 - 41:50 Reach out to Danny - https://www.linkedin.com/company/reddireach/

    41:51 - 42:51 Thank you so much, Danny! Share this podcast, give us a review, and enjoy your marketing journey!

    42:52 - 43:38 Join the Marketing Expedition Community today!


    Like what you hear, but need more information?

    Meet with Rhea Allen


    #RedditMarketing #OrganicGrowth #Ecommerce #CaseStudies #Authenticity #MarketingEssentialsMoment #ChangeOrders #FreshMarketingStrategy #MarketingTips #AITools #AITrends


    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    44 mins
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