Garrett Nann is a results-driven digital marketing expert and entrepreneur specializing in paid advertising, SEO, and data-driven growth strategies. As the Co-founder of POP Advertising Partners, he manages over $1 million per month in Google Ads and spearheads national SEO campaigns for eCommerce and B2C brands, helping businesses maximize their online presence and customer acquisition.

Garrett’s journey in marketing began with selling ads on pizza boxes, a creative and grassroots approach that laid the foundation for his expertise in high-impact advertising. His latest innovation, the Smart Data Pixel, is transforming the way businesses capture and monetize website traffic. This cutting-edge technology allows companies to identify anonymous site visitors, turning lost opportunities into revenue-generating leads.

With a passion for leveraging data to drive growth, Garrett continues to push the boundaries of digital marketing, helping brands scale effectively in an increasingly competitive landscape.

00:00 - 00:25 " If you're targeting people who are on your website for 15, 20, 30 seconds, who are clicking on your videos and your ads, or your images and your products, and they don't go to the cart and you send them an email saying, Hey, here's 20%. Just, you know, when you have time and you're whatever, but life's busy, here's 20% off your first purchase. We'd love to have you come back. And it's a welcomed message.” — Garrett Nann

00:26 - 00:44 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:45 - 01:59 Garrett’s Bio

02:00 - 11:53 Marketing Essentials Moment: Scope of Work for a New Client

11:54 - 13:40 Welcome to the show, Garrett!

13:41 - 16:04 Success Story: E-commerce Client Email Marketing

16:05 - 20:00 Strategy Behind Identifying Website Visitors

20:01 - 24:00 Rising Costs of Google Ads and Data Ownership

24:01 - 27:52 AI in Customer Service

27:53 - 32:22 Case Studies

32:23 - 37:41 Garrett's Journey from Pizza Boxes to Smart Data Pixel

37:42 - 38:12 Reach out to Garrett (https://smartdatapixel.com/)

38:13 - 40:40 The Value of Teaching and Learning

40:41 - 45:41 Recommended Tools and Resources

45:42 - 46:53 Thank you so much, Garrett! Share this podcast, give us a review, and enjoy your marketing journey!

46:54 - 47:40 Join the Marketing Expedition Community today!

Like what you hear, but need more information?

Meet with Rhea Allen

#WebsiteTraffic #POPAdvertisingPartners #CaseStudies #MarketingEssentialsMoment #ScopeofWork #NewClient #SmartDataPixel #AItools #LeveragingData #FreshMarketingStrategy #MarketingTips #DigitalMarketing #eCommerce

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Corey Morris is an experienced industry speaker, best-selling author, and the owner/leader of VOLTAGE digital marketing agency. His new book, The Digital Marketing Success Plan (available on Amazon), published in July 2024 and details why companies need a documented, objective, and accountable digital marketing plan in today's era of unprecedented change in the digital marketing industry. He provides the context for why having a plan is important, real stories, and "how to" content for creating and implementing a plan leveraging his five-step START Planning process.

00:00 - 00:23 "When it comes to strategy, first we have to understand and audit what we have and what we have of value in any brand or business or organization. Where is our equity today so we don't accidentally throw out something or we don't overvalue our blog or whatever just because we have a million posts, but understand what we can leverage from it and the standing of it.” — Corey Morris

00:24 - 00:42 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:43 - 01:23 About Corey

01:24 - 07:46 Marketing Essentials Moment: Joining Business Peer Groups

07:47 - 10:07 Welcome to the show, Corey!

10:08 - 14:10 Success Story: Global Logistics Firm

14:11 - 19:08 The S.T.A.R.T. Planning Process

19:09 - 21:09 Importance of Strategy in Marketing

21:10 - 25:10 Company Structure and Team Dynamics

25:11 - 26:11 Hello Audio is the best format for creating a connection between you and your audience and allows them to access your zone of genius at the click of a button.

26:12 - 28:28 Future Growth and Goals

28:29 - 32:02 Tools and Technology in Marketing

32:03 - 40:48 Ethics of Using AI

40:49 - 45:10 Get in Touch with Corey

45:11 - 45:32 Thank you so much, Corey! Share this podcast, give us a review, and enjoy your marketing journey!

45:33 - 46:19 Join the Marketing Expedition Community today!

Like what you hear, but need more information?

Meet with Rhea Allen

#DigitalMarketing #ROI #ReturnonInvestment #MarketingEssentialsMoment #BusinessMarketing #BusinessGroup #BusinessNetworking #BusinessGrowth #FreshMarketingStrategy #MarketingTips #AITools #AITrends

Hosted on Acast. See acast.com/privacy for more information.

Wanda Allen is an international speaker, coach, corporate trainer, author, and award-winning business owner. She's the author of Follow Up Savvy and Follow Up Sales Strategies. Wanda had a 25-year corporate career where she held the position of senior vice president for 15 years. She has a sales background and worked with sales teams throughout her corporate career. She gained extensive training in business development, maintaining client relationships, and customer service. She has a strong skill set for developing systems and applied this skill to the follow-up process. What she teaches is tried, tested, and proven.

After leaving the corporate world to pursue her own business ventures, Wanda founded her business, Follow Up Sales Strategies. She's an expert in helping entrepreneurs, business owners, and sales professionals increase pipelines, improve sales performance, and strengthen relationships by developing strong follow-up skills.

00:00 - 00:20 "You know, I always say a CRM will change your life and that sounds so dramatic, but it will because when you're using a CRM, you will absolutely close more sales. You'll have stronger relationships, nothing, and I mean nothing slips through the cracks and your stress level lowers. That is how much power is in a CRM.” — Wanda Allen

00:21 - 00:39 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:40 - 01:55 Wanda’s Bio

01:56 - 07:22 Marketing Essentials Moment: What to Expect in Working with an Agency (Part 3)

07:23 - 09:33 Welcome to the show, Wanda!

09:34 - 13:18 Mindset and Fears in Follow-Up

13:19 - 15:06 Eloquently Persistent Follow-Up

15:07 - 18:14 The Must-Have Tool: CRM (Client Relationship Management)

18:15 - 21:05 Recommended CRMs

21:06 - 22:07 Expanding to Relationship Retention

22:08 - 22:43 Poderific, baby! Whether you’re looking for a podcast studio to rent or need help with the entire production and distribution of your podcast, we gotcha covered.

22:44 - 25:19 Handling Being Ignored in Follow-Up

25:20 - 28:17 Using Multiple Follow-Up Methods

28:18 - 31:41 Humanizing Follow-Up Actions

31:42 - 33:54 Speaking Engagements and Future Plans

33:55 - 38:21 Generating Leads through Cold Calling and Referrals

38:22 - 39:58 Accelerating Word of Mouth Referrals

39:59 - 40:26 Reach out to Wanda (https://www.followupsalesstrategies.com/)

40:27 - 42:02 Thank you so much, Wanda! Share this podcast, give us a review, and enjoy your marketing journey!

42:03 - 42:49 Join the Marketing Expedition Community today!

Like what you hear, but need more information?

Meet with Rhea Allen

#CRM #FollowUp #ClientRelationship #MarketingEssentialsMoment #CustomerService #Entrepreneurs #BrandBuilding #KPIs #ROI #MarketingTips #SalesProcess #LeadGeneration

Hosted on Acast. See acast.com/privacy for more information.