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Marketing Angle: Beating Mediocre Engagement Rates with James McArthur, CEO of CROO

Marketing Angle: Beating Mediocre Engagement Rates with James McArthur, CEO of CROO

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 In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, James McArthur, CEO of CROO, joins Mariana Cogan to understand why on average, sixty to seventy percent of accounts within a territory have little to no engagement and how RevOps can tackle that challenge.
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