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Make It Make Sense!

Make It Make Sense!

By: Maria Lilly & Alex Rose
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About this listen

Make It Make Sense is a podcast where Maria Lilly and Alex Rose break down the smartest — and strangest — moves in business, marketing, and media.

With an irreverent, curious, and conversational tone, they decode what’s happening, why it matters, and what comes next.

🔗 https://linktr.ee/mitmsense

© 2025 Make It Make Sense!
Economics Marketing Marketing & Sales
Episodes
  • #3. Maria and Her Flying Machines
    Jun 24 2025

    It’s Maria’s special! She takes the lead on Capital One’s new JFK lounge, radar trouble at Newark, and how United turned chaos into a brand win. Plus, her latest mystery series pick.

    🔗 https://linktr.ee/mitmsense

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    28 mins
  • #2. The Uncanny Valley of Hygiene
    Jun 5 2025

    In this episode, Maria and Alex unpack Billie’s armpit ads, J.P. Morgan’s boutique branches, and the weight-loss drug wars.
    Can brands still shock us in 2025? And what makes a campaign truly unforgettable?

    🔗 https://linktr.ee/mitmsense

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    53 mins
  • #1. Miami With Camels
    May 24 2025

    In this first episode, Maria and Alex explore the latest in brand strategy and business moves — from Expedia’s AI-driven travel planning to HBO Max’s strategic rebrand.
    They also unpack Disney’s $10B expansion into Abu Dhabi and Capital One’s acquisition of Discover.

    🔗 https://linktr.ee/mitmsense

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    48 mins

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