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Luminate Local - SEO and Digital Marketing for Small Business

Luminate Local - SEO and Digital Marketing for Small Business

By: Luminate Local
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About this listen

Hosted by Jesse Dolan, Luminate Local is the go-to podcast for small business owners who want to grow and compete online using proven digital strategies. This show dives deep into local SEO, search engine optimization, website design, online marketing, and AI-powered tools to help you rank higher on Google, drive more leads, and convert visitors into customers. Each episode delivers clear, actionable tactics for improving visibility, building trust, and getting results. You’ll hear expert guest interviews offering insights on everything from keyword research to social media strategies, along with listener Q&A sessions that tackle the real-world challenges local businesses face every day. Whether you’re wondering how to show up in local search, how to implement digital best practices, or how to stay competitive in an ever-changing online landscape, Luminate Local gives you the answers — without the jargon. This is where smart marketing meets small business momentum.2025 Economics Marketing Marketing & Sales
Episodes
  • How To Create A Google Business Profile Page
    Jun 26 2025

    Leverage Your Google Business Profile For Local Success

    A Google Business Profile boosts business visibility by showcasing your brand in Google Maps and local search results

    In this episode we cover key insights to properly setup your Google Business Profile:

    • Set up a Google Business Profile with a verified physical address to appear in Google Maps.
    • Choose storefront, service area, or hybrid to define how your business visibility is displayed.
    • Optimize your profile with SEO keywords, photos, and services to boost local SEO rankings.
    • Encourage reviews to enhance credibility and improve Google Maps visibility.
    • Promote user engagement, like directions clicks, to signal trust and grow rankings.

    Take advantage today and use your Google Business Profile for local visibility and growth.

    By claiming your spot on Google Maps, you connect directly with customers searching for your services, capturing local SEO opportunities. Add compelling photos, detailed services, and glowing reviews to build trust and drive clicks in Google Maps. Engage users with posts and directions to strengthen your business visibility, turning searches into loyal customers. This free tool puts your brand front and center in local searches, fueling growth. Start your Google Business Profile now and ignite your local success!

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    26 mins
  • How Large Language Models Are Changing Digital Marketing With Adam Chronister
    Jun 18 2025
    Why Large Language Models Revolutionize Digital Marketing
    Adam Chronister reveals how large language models, AI, and search engines transform digital marketing. Learn to leverage ChatGPT, automate tasks, and build a multi-channel brand to boost visibility. Perfect for local businesses, these insights enhance your digital marketing strategy.
    Key Episode Takeaways:
    • Query large language models like ChatGPT for digital marketing strategies to gain local visibility.
    • Strengthen your brand across platforms to excel in AI-driven search engine results.
    • Automate digital marketing tasks with AI tools for efficiency.
    • Use schema markup to optimize content for large language models’ contextual relevance.
    These tactics unlock large language models’ potential to boost your business in search engines. From local plumbers to retailers, these insights help marketers build authoritative brands, ensuring they capture leads in an AI-driven digital landscape powered by advanced search technology. Master large language models in digital marketing at https://luminatelocal.com/how-large-language-models-are-changing-digital-marketing/
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    52 mins
  • Using Google Trends For SEO Insights
    Jun 10 2025

    Why Google Trends Boosts Your SEO Strategy

    Learn how Google Trends uncovers search insights to enhance your SEO in this episode. Discover ways to time content, target regions, and track brand popularity for better rankings. Perfect for business owners and marketers, these tips make Google Trends a must-use tool for driving traffic.

    Key Episode Takeaways:

    • Google Trends reveals seasonal trends to plan content for peak search periods. - Compare multiple topics to identify high-demand products or services.
    • Use geographic insights to focus SEO on regions with strong search interest.
    • Opt for topic searches to include diverse, multilingual query trends.
    • Track brand searches to strengthen authority and lift keyword rankings.

    Unlock SEO success with Google Trends at https://luminatelocal.com/using-google-trends-for-seo-insights/

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    30 mins

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