Low-Budget, Big Impact: The Guerrilla Marketing Playbook
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Low-Budget, Big Impact: The Guerrilla Marketing Playbook
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About this listen
In a world saturated with traditional marketing methods, standing out can feel like a daunting task. That’s where guerrilla marketing comes in—offering bold, creative, and often low-cost strategies that capture attention in unexpected ways. In this episode of Marketing Deep Dive, we explore the core principles of guerrilla marketing, such as innovation, surprise, and community engagement, while examining real-life case studies of brands that have successfully employed these tactics. Whether through flash mobs, street art, or interactive installations, discover how guerrilla marketing can help you break through the noise. Plus, we share actionable tips for implementing your own guerrilla campaigns, ensuring that your brand is not only noticed but remembered. Join us as we dive into this exciting, unconventional approach to modern marketing.