Listeners to Clients Podcast | Podcasting Tips, Podcast Strategy, Evergreen Marketing for Online Coaches & Experts cover art

Listeners to Clients Podcast | Podcasting Tips, Podcast Strategy, Evergreen Marketing for Online Coaches & Experts

Listeners to Clients Podcast | Podcasting Tips, Podcast Strategy, Evergreen Marketing for Online Coaches & Experts

By: Rosemarie Callender | Podcast Strategist for Coaches and Experts
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About this listen

Is your podcast not bringing in the clients you hoped for even though you're consistently publishing new episodes? Want to learn how to create content that turns raving fans into ready to invest clients? If you’re nodding your head, thinking “yes, that’s me,” welcome - this podcast was created for you. I'm your host Rosemarie, a Podcast Strategist, Podcast Launch Expert and Creator of the Evergreen Podcast Strategy™. I've helped dozens of online coaches and experts start, refine and grow top 100 podcasts that market and sell their offers so they can make social media optional. Listeners to Clients is the podcast for coaches, consultants and service providers who want to simplify their marketing and grow a sustainable life-first business through strategic podcasting. This isn't another podcast that teaches you to ‘chase downloads,’ ‘promote on social media,’ or ‘just stay consistent’ and hope for results. Around here, we build podcasts that convert. You’ll learn how to create bingeable content that warms up your audience, highlights your signature method and drives enquiries and sales for your signature offer (even with < 20 downloads an episode). If you’re ready to make your podcast the most powerful piece of your marketing and sales strategy - it starts right here. Follow the show wherever you listen to podcasts and hit play on the latest episode. Your next client is already listening, so let’s get started. — ⚡️ Ready to work together on your evergreen podcast strategy? Visit the website to learn more about working with Rosemarie www.evergreenpodcaststrategy.co.uk 🎙️ This podcast does not accept guests.Copyright 2025 Rosemarie Callender | Podcast Strategist for Coaches and Experts Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • The Three Stages of a High-Converting Podcast Funnel (And Where Yours Might Be Leaking) [Ep 9]
    Sep 22 2025

    Your podcast gets a lot of love and your listeners tune in every single week so why isn’t it converting? Because you’re only leveraging it for one part of the sales funnel — awareness. But a high-converting podcast doesn’t just build trust. It works as your entire funnel -intentionally designed to move the right people from discovery all the way to becoming a client.

    In this episode, I’m breaking down the three essential stages of a high-converting podcast funnel and showing you exactly where most coaches and experts unknowingly lose potential clients along the way.

    In this episode, you’ll learn:

    • Why visibility alone isn’t enough and how to attract listeners who are looking for the solution you provide
    • The real reason your episodes might be friend-zoning your audience (and how to fix it)
    • The biggest mistake coaches and experts make when it comes to podcast conversions and what to do instead

    Tune in now to learn how to stop your podcast funnel from leaking and start turning loyal listeners into ready-to-invest clients.

    Ready to take the next step? Apply for a Listeners to Clients Intensive where we'll reposition and relaunch your podcast so it doesn’t just build trust — it converts.

    📌 Ready for more? Here’s how I help you:

    Apply for a Listeners to Clients Intensive

    Book a Podcast Profitability Audit

    Sign up for Binged + Bought - a free private podcast for coaches + experts who want their podcast to become the most profitable part of their business.

    ---------

    Connect with Rosemarie Instagram | Website | Threads

    Enjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

    Show More Show Less
    21 mins
  • The Five Things Your Podcast Actually Needs to Convert [Ep 8]
    Sep 15 2025

    What if everything you need to turn listeners into clients is already within your show? In this episode, I’m breaking down the five things your podcast actually needs to turn listeners into clients — and why most of the advice you’ve heard is just noise. If you’ve been wondering whether the problem is your content, your downloads, or your delivery — this episode will give you clarity, fast.

    In this episode, you’ll learn:

    • Why strong content isn’t enough (and what actually moves listeners to action)
    • The 5 core elements every converting podcast needs — and how to spot what’s missing
    • The truth about “bingeable content” and why it doesn’t always lead to buyers
    • What to focus on before trying new platforms, formats, or visibility hacks

    If your podcast is getting lots of love but no leads, this is where it shifts.

    Ready to build a show that sells your offers? Apply for a Listeners to Clients Intensive where we reposition your podcast to attract, qualify, and convert clients. You record - we handle the strategy, the rebrand and the relaunch.

    📌 Ready for more? Here’s how I help you:

    Apply for a Listeners to Clients Intensive

    Book a Podcast Profitability Audit

    Sign up for Binged + Bought - a free private podcast for coaches + experts who want their podcast to become the most profitable part of their business.

    ---------

    Connect with Rosemarie Instagram | Website | Threads

    Enjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

    Show More Show Less
    26 mins
  • Why Adding Video to Your Podcast Won’t Solve Your Conversion Problem [Ep 7]
    Aug 28 2025

    You’ve been thinking ‘maybe video is the missing piece’. That if you added YouTube to the mix, your podcast would finally start pulling its weight. We’ll hold on friend…Before you spend hours filming the perfect video or spend thousands on fancy production, listen to this episode.

    I’m breaking down why video might not be the magic bullet you think it is and what to focus on instead if you want your podcast to bring in qualified enquiries for your signature offer - without adding more to your plate.

    In this episode, you’ll learn:

    • Why adding video doesn’t automatically lead to more podcast sales (and what does)
    • The real cost of chasing visibility instead of building a podcast strategy
    • What a conversion-focused podcast actually looks and sounds like
    • How to create demand without being on every platform

    If you’re ready to turn your podcast into a sales funnel that works quietly in the background (even when you’re off the mic) apply for the Listeners to Clients Intensive. We’ll reposition, rebrand and relaunch your show so it finally starts doing the heavy lifting in your business.

    📌 Ready for more? Here’s how I help you:

    Apply for a Listeners to Clients Intensive

    Book a Podcast Profitability Audit

    Sign up for Binged + Bought - a free private podcast for coaches + experts who want their podcast to become the most profitable part of their business.

    ---------

    Connect with Rosemarie Instagram | Website | Threads

    Enjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. TY!

    Show More Show Less
    14 mins
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