Send us a text

Jimmy Owens, Founder & CEO of Design Tunnel in Oklahoma City, has spent over 14 years helping businesses transform their brand through strategic, high-quality video production. In this episode, he explains why video isn’t just a tool—it’s a clarity accelerator that forces you to define your message, tighten your focus, and show up professionally.

You’ll learn:

• Why most DIY videos fall flat—and what separates them from intentional content
• The production process every business owner should know (script to screen)
• What it really costs to build a studio setup ($1,500–$10,000—and why)
• How Jimmy’s team creates custom podcast sets with 13 studio designs
• Why AI can’t replace the human touch in brand storytelling

Later in the episode, Jimmy opens up about a major turning point in his life: getting sober. That decision didn’t just change his personal life—it reshaped his leadership, mindset, and capacity to grow a business with purpose. His take on “healthy pressure” and why he wishes he would’ve gotten serious sooner is a wake-up call for entrepreneurs running on fumes.

If you're ready to elevate your content—and yourself—this conversation delivers both strategy and heart.

Jimmy Owens: Founder & CEO of Design Tunnel

Website: https://www.designtunnel.com/

Instagram: https://www.instagram.com/designtunnel/

Video Production: https://www.designtunnel.com/our-work/

Video Podcast: https://www.designtunnel.com/podcast/

#SmallBusinessPivots #BusinessPodcast #BOSS #BusinessOwnershipSimplified #MichaelDMorrison #JimmyOwens #DesignTunnel #VideoMarketing #OklahomaCity #EntrepreneurMindset #ProfessionalBranding #PodcastProduction #SmallBusinessGrowth #StorytellingStrategy #ContentCreation #BusinessOwnerTips #FromDIYtoPro #Sobriety

Support the show

1. Want more resources to grow your business faster?
https://www.businessownershipsimplified.com/

2. Want to connect with our Host, Founder & CEO on LinkedIn?
https://www.linkedin.com/in/michaeldmorrisonokc/

3. Want professional business coaching with our Host, Founder & CEO?
https://www.michaeldmorrison.com

4. Want to set up a FREE business consultation with our Host, Founder & CEO?
https://www.businessownershipsimplified.com/consultation


FOLLOW US ON:
- WEBSITE: https://www.businessownershipsimplified.com/

-WEBSITE: https://www.michaeldmorrison.com/

-LINKEDIN: https://www.linkedin.com/in/michaeldmorrisonokc/

-YOUTUBE: https://youtube.com/@businessownershipsimplified