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Lessons from the Success of Apteo: What Women Entrepreneurs Can Learn and How to Avoid Their Mistakes

Lessons from the Success of Apteo: What Women Entrepreneurs Can Learn and How to Avoid Their Mistakes

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Apteo is a startup specializing in predictive analytics and artificial intelligence, founded in 2019 by Shanif Dhanani. Apteo focuses on leveraging AI to help businesses, particularly in e-commerce, better understand customer behavior and forecast future needs. By combining advanced analytics tools with customer data, Apteo enables companies to personalize their offerings, increase conversion rates, and enhance customer loyalty.


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