It's been a while since our last episode. Now it is time for an update. We have been busy launching in France and the UAE and are working on more countries like Australia, China and Chile. Fingers crossed!

Also, we are replacing the imported brown rice syrup in our energy gels with locally sourced tapioca syrup. We are doubling down on our commitment to only source ingredients close to our factory.

In the US, we are trying our best to get into many running shops, while experimenting with our amazon sales.

More updates coming soon!

Two key elements to building Lecka are having a great product and building long-lasting trust with communities. Everything else will fall into place then.

How do we build communities?

We work with numerous running clubs around the world. We give them samples to try, we tell the story, and try to understand how we can add value.

We work with various sports events where we provide small 10g samples of our bars for checkpoint nutrition. We don't provide actual products for free giveaways. That devalues our products.

We work with athletes who have a strong offline community. As people need to experience Lecka offline, we prefer athletes who can share the Lecka love with their friends and community members. Also, we do not ask for being the exclusive nutrition partner of the athlete.

Plus, we work with other brands that host events and share our vision of community building.

Find it here:

USA: www.getlecka.com

Denmark: www.getlecka.dk

Vietnam: www.getlecka.vn

Germany: www.getlecka.de

Singapore: https://www.rdrc.sg/products/lecka-energy-gel-cacao-coffee

Hong Kong: https://foodisdom.is/products/lecka-natural-vegan-energy-gel-coffee-cacao-43g

Follow us on Instagram:

- www.instagram.com/leckanutrition

- www.instagram.com/lecka.bites

Hear the background story about the launch in Puerto Rico and Switzerland. He takes you through the last few months of work and how those two countries came about. Also, each country brings its challenges and opportunities. We never stop learning!

Additionally, learn more about why we stopped the research into a hydration powder based on processed sugars. No dextrin, fructose, sucrose or anything whatsoever can be found in our products.

We stay true to our mission of real food nutrition.

Find it here:

USA: www.getlecka.com

Denmark: www.getlecka.dk

Vietnam: www.getlecka.vn

Germany: www.getlecka.de

Singapore: https://www.rdrc.sg/products/lecka-energy-gel-cacao-coffee

Hong Kong: https://foodisdom.is/products/lecka-natural-vegan-energy-gel-coffee-cacao-43g

Follow us on Instagram:

- www.instagram.com/leckanutrition

- www.instagram.com/lecka.bites

Hear the background story of creating and launching the coffee cacao energy gel - the world's first energy gel made from Vietnamese robusta coffee and cacao.

From testing with the first ingredients in late 2024 to testing with our athletes and launching it in May 2025, this gives you insights into how we at Lecka create a new product from scratch.

Delicious and functional. This gel delivers 100 calories and 90mg of caffeine.

Find it here:

USA: www.getlecka.com

Denmark: www.getlecka.dk

Vietnam: www.getlecka.vn

Germany: www.getlecka.de

Singapore: https://www.rdrc.sg/products/lecka-energy-gel-cacao-coffee

Hong Kong: https://foodisdom.is/products/lecka-natural-vegan-energy-gel-coffee-cacao-43g

Follow us on Instagram: www.instagram.com/leckanutrition

We invite our two AI experts, Tom and Ann, who were 'fed' with the latest research on 'eco-friendly packaging'.

They explore the complexities of evaluating the environmental impact of bio-based and fossil fuel-based polymers. The discussion centres around the finding that there is no simple answer to which type of polymer is more environmentally friendly.

The episode highlights a recent study that compared 50 bio-based polymers and 39 fossil-based polymers and found no clear winner in terms of environmental impact.

The research reveals a significant variation in environmental impacts across all materials, making it impossible to declare any single material as superior.

Link to research:

https://www.sciencedirect.com/science/article/abs/pii/S0959652620312051?via%3Dihub

Available on all major podcast platforms: Listen on Spotify

Listen on Apple Podcast --- Special 10% discount for US listeners: BITES10 Visit our website: www.getlecka.com Follow us on Instagram: www.instagram.com/leckanutrition Reach out: info@getlecka.com Shop on Amazon

Not many other people in Asia love Backyard racing as much as Ned Phillips does. He recently won the Singapore Backyard Championship and qualified for the BIG's Backyard World Championship in Tennessee 2025. How to run a Backyard you might wonder? Ned takes us through his tips & tricks for one of the most exciting endurance sports right now. This is the ultimate Backyard racing guide. All information in one place: - training - timing strategies - nutrition - team effort - gear ... and much more! Tune in to learn more and be inspired to do your backyard race soon! Available on all major podcast platforms: Listen on Spotify

Listen on Apple Podcast --- Special 10% discount for US listeners: BITES10 Visit our website: www.getlecka.com Follow us on Instagram: www.instagram.com/leckanutrition Reach out: info@getlecka.com Shop on Amazon: amazon.com

In this Lecka Bites episode, Markus dives into the adventurous life of Kieren D’Souza, India's first ultramarathon runner to complete the grueling Spartathlon—a 246 km race in Greece. Kieren shares how he left city life behind to pursue trail running in Manali, taking on high-altitude, rugged terrain with limited resources and support. A true pioneer in Indian ultrarunning, Kieren helped shape India’s emerging trail scene, drawing from his own journey of self-reliance and perseverance. Markus and Kieren discuss the rapid growth of trail running across Asia and the competitive spirit uniting athletes from diverse backgrounds.

With a mix of humility and grit, Kieren reminds listeners to embrace challenges, learn from mistakes, and keep pushing toward new goals.

Links: ⁠https://www.instagram.com/kierendsouza/

https://en.wikipedia.org/wiki/Kieren_D%27Souza ⁠ Available on all major podcast platforms: Listen on Spotify

Listen on Apple Podcast --- Special 10% discount for US listeners: BITES10 Visit our website: ⁠www.getlecka.com⁠ Follow us on Instagram: ⁠www.instagram.com/leckanutrition⁠ Reach out: info@getlecka.com Shop on Amazon: amazon.com

In this Lecka Bites episode, trail runner Valentin Orange talks about his recent attempt at the UTMB 100-mile race. Valentin shares his rigorous training journey after moving back to the French Alps and how his excitement turned to struggle during the race, with fatigue and knee pain eventually forcing him to stop at kilometre 115.

Reflecting on his DNF (Did Not Finish), Valentin identifies factors such as overtraining, inadequate rest, and lack of focus on nutrition, noting that his mental resilience was also tested.

The experience has prompted him to adjust his approach to future races, focusing more on setting realistic goals and listening to his body.

Valentin finds gratitude in the lessons learned, recognizing that setbacks can provide valuable insights into both physical and mental endurance.

Timestamps: (00:10) Intro Valentin Orange (01:20) Recap of his UTMB 100 mile race (06:00) What's happening inside the mind when stopping? (11:30) The new feeling of DNF & how to overcome it (16:40) The importance of nutrition in training (21:20) Dealing with impermanent pain (24:16) How a DNF builds character & changes one's life (26:00) Changing approach in public exposure (29:15) Training the mind (30:50) Many factors impact performance Links: https://www.instagram.com/val_orange/ https://www.youtube.com/@val_orange https://valentinorange.com/ Available on all major podcast platforms: Listen on SpotifyListen on Apple Podcast --- Special 10% discount for US listeners: BITES10 Visit our website: www.getlecka.com Follow us on Instagram: www.instagram.com/leckanutrition Reach out: info@getlecka.com Shop on Amazon: amazon.com