How we build communities globally
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How we build communities globally
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About this listen
Two key elements to building Lecka are having a great product and building long-lasting trust with communities. Everything else will fall into place then.
How do we build communities?
We work with numerous running clubs around the world. We give them samples to try, we tell the story, and try to understand how we can add value.
We work with various sports events where we provide small 10g samples of our bars for checkpoint nutrition. We don't provide actual products for free giveaways. That devalues our products.
We work with athletes who have a strong offline community. As people need to experience Lecka offline, we prefer athletes who can share the Lecka love with their friends and community members. Also, we do not ask for being the exclusive nutrition partner of the athlete.
Plus, we work with other brands that host events and share our vision of community building.
Find it here:
USA: www.getlecka.com
Denmark: www.getlecka.dk
Vietnam: www.getlecka.vn
Germany: www.getlecka.de
Singapore: https://www.rdrc.sg/products/lecka-energy-gel-cacao-coffee
Hong Kong: https://foodisdom.is/products/lecka-natural-vegan-energy-gel-coffee-cacao-43g
Follow us on Instagram:
- www.instagram.com/leckanutrition
- www.instagram.com/lecka.bites