
Leaky Bucket Alert: Your Salon Has a Retention Problem
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About this listen
Hello, hello, hello, my salon friend 👋
Think your biggest problem is getting new clients? Think again. If your marketing strategy is “post more on socials,” you’re probably missing the real leak in your salon: retention.
In this week’s episode, I’m lifting the lid on why growth without loyalty is a waste of your precious time and energy. I’ll walk you through the sneaky signs of a retention problem, the two reasons clients usually drift away, and how to build a client experience that keeps them coming back for more.
We’re talking:
- Why high new client numbers might actually mean trouble
- The rebooking mindset your team needs now
- What inconsistent service is doing to your trust levels
- How to use retention data (even if your software sucks at it)
- When salon memberships might be your best next move
If your salon’s leaking clients and you’re tired of the hustle, let’s fix that!
Phil 💖
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.