LIFTS Episode 86 - Inside the Running Boom and Smart Footwear Revolution with Royi Metser cover art

LIFTS Episode 86 - Inside the Running Boom and Smart Footwear Revolution with Royi Metser

LIFTS Episode 86 - Inside the Running Boom and Smart Footwear Revolution with Royi Metser

Listen for free

View show details

About this listen

Matthew Januszek and Mohammed Iqbal speak with Royi Metser, Founder & CEO of Avelo Running, about the explosive growth of running, the evolution of smart footwear, and how data-driven insights are changing the sport forever.

In this episode, you’ll learn:

  • How Gen Z and women are driving the second running boom.
  • Why running clubs are replacing bars as social hubs.
  • The challenges big brands faced in launching smart shoes.
  • How Avelo integrates cutting-edge materials with advanced sensors.
  • The importance of mechanical load monitoring for injury prevention.
  • Why Kickstarter backers snapped up Avelo’s first batch in under 20 hours.
  • Insights on running form myths and individual biomechanics.
  • The role of gyms and treadmills in the future of running.
  • How data can help every runner train smarter and safer.

👉 Learn more about Avelo Running:

https://avelorunning.com/

👉 Learn more about Avelo Running Kickstarter:

https://www.kickstarter.com/projects/avelorunning/avelo-meet-the-worlds-smartest-running-shoe

👉 Learn more about Royi Metser:

https://www.linkedin.com/in/royi-metser-6886a211/

Support fitness industry news by sponsoring future LIFTS episodes.
Contact us at wendy@escapefitness.com for advertising opportunities.

Subscribe on YouTube and turn on notifications so you never miss a new video:
https://www.youtube.com/user/EscapeFitness

🛒 Shop gym equipment: https://escapefitness.com/shop
📘 View our full catalog:
US – https://escapefitness.com/support/catalog
UK – https://escapefitness.com/support/catalogue

Follow Escape Fitness on social media:
Facebook: https://www.facebook.com/Escapefitness
Instagram: https://www.instagram.com/escapefitness
Twitter: https://www.twitter.com/escapefitness
LinkedIn: https://www.linkedin.com/company/escapefitness/

0:00 Intro & Creatine Experiment

4:03 Creatine Gummies & Supplement Quality

6:28 Guest Introduction – Royi Metser

8:11 The Second Running Boom

12:13 Why Running is Timeless

14:56 Treadmills vs Outdoor Running

18:19 Running Clubs as Community Hubs

20:19 Why Big Brands Failed at Smart Shoes

25:21 The Materials & Tech Behind Avelo

32:23 Preventing Running Injuries with Data

32:41 Kickstarter Launch Success

34:34 Guiding Runners Beyond Guesswork

36:29 Debunking Running Form Myths

38:09 Host Takeaways

43:09 Closing Thoughts & Preorder Info

No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.