Knauf's Hierarchy of Franchising: Maslow for the Franchise World
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Knauf's Hierarchy of Franchising: Maslow for the Franchise World
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About this listen
What you really want is time freedom. Financial independence. Impact. Legacy.
And for that, we need a new hierarchy.
Enter: Knauf’s Hierarchy of Franchising.
This isn’t a theory. It’s a real-world framework built from decades of franchise ownership, development, consulting, and empire-building.
This is the step-by-step path that entrepreneurs use to go from stuck in a job to building generational wealth through franchising.
Whether you’re a recent college grad, a corporate executive, or someone who just knows they’re meant for more—this hierarchy will help you identify where you are and chart the path forward.
Let’s climb.
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