In this episode of Turning Point, Blaine sits down with Ken McKenzie, founder and CEO of Fresh Victor premium mixers, to explore his entrepreneurial journey from co-founding Republic Tequila to revolutionizing the cocktail mixer market.

Ken shares insights on the evolution of the tequila industry, the role of personal relationships in business success, and the challenges of funding and scaling a new venture. The conversation explores the balance between convenience and quality in the beverage space, the importance of using fresh ingredients, and the growing demand for premium cocktail experiences. Ken’s story highlights the persistence, validation, and passion required to innovate in a competitive market.

Tune in to gain insight into maintaining personal growth, engaging in creative outlets, and building long-term success through collaboration, execution, and patience.

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Watch on YouTube: https://youtu.be/R3cRmYaBjEg

Listen on your favorite podcast network or at turningpoint.buzzsprout.com

Learn more about Fresh Victor at freshvictor.com

Connect with Ken at linkedin.com/in/ken-mackenzie-a6742646

#Entrepreneur #founder #business #turningpoint #entrepreneurstories

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