Kaz Staples: $15 cereal; Impossible they said! I built the category and my empire.
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Kaz Staples: $15 cereal; Impossible they said! I built the category and my empire.
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About this listen
Kaz Staples didn’t set out to build an iconic food brand—she just wanted to make honest muesli. But over 25 years, she turned Pure Delish into a household name. Along the way, she faced near-collapse during the GFC, fought through burnout, and rebuilt a business on gut instinct and grit.
In this episode, we explore what it really takes to lead through chaos, the emotional cost of carrying a company on your back, and what happens when you finally walk away. Whether you’re building something or wondering how to let go, Kaz’s story is a masterclass in resilience, reinvention, and the power of staying true to your values.
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