
Judah "Tip" Middleton on Becoming a Creative Strategist in Pro Sports.
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About this listen
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Judah “Tip” Middleton is a Senior Art Director in the sports industry, author of Free Game: How to Become a Designer in the Sports Industry, and a powerful voice for purpose-driven design. In this motivating episode, Judah shares how she went from designing for her local basketball league to building a creative career in professional sports—while mentoring others to do the same.
We explore her creative mindset, how she uses storytelling to amplify culture, and the strategies that helped her turn passion into a profession. From designing church flyers and AAU posters to leading creative for a major league team, Judah’s journey is proof that there’s no one way to make it—only your way.
Whether you're trying to break into sports design, grow your creative confidence, or build a brand with purpose, this episode is full of free game.
This episode is for you if:
You want to break into the sports or entertainment design industry
You’re building a personal brand as a creative
You’re passionate about storytelling, identity, and representation
You want real-world advice on networking and staying grounded
You believe your creativity can open doors—if you stay consistent
Connect with Judah Middleton:🔗 LinkedIn: https://www.linkedin.com/in/judah-middleton-9213b9176/
More Podcast Episodes:
🎧 https://bio.site/ArtSchoolGraduatePodcast
Resources Mentioned:
– Free Game by Judah Middleton
– MLS
– Branding & personal storytelling tips for creatives
– Tools like Canva & Adobe Illustrator
– Networking strategies for emerging designers
#JudahMiddleton #FreeGame #SportsDesign #CreativeStrategist #AtlantaUnitedFC #BlackCreatives #DesignCareerTips #BrandDesign #FaithAndDesign #PurposeDrivenDesign #ArtSchoolGradPodcast #CreativeJourney #ContentForCreators #DesignMentorship #DesignWithImpact